{"id":995937,"date":"2021-08-02T08:53:31","date_gmt":"2021-08-02T13:53:31","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=995937"},"modified":"2021-08-02T10:01:48","modified_gmt":"2021-08-02T15:01:48","slug":"foot-locker-purchases-atmos-wss","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/foot-locker-purchases-atmos-wss\/","title":{"rendered":"Foot Locker Inc. Acquires Japanese Retailer ATMOS and Los Angeles Retailer WSS"},"content":{"rendered":"\n<p>As reported by the <a href=\"https:\/\/www.wsj.com\/articles\/foot-locker-to-buy-two-retailers-for-1-1-billion-11627898400\" target=\"_blank\" rel=\"noreferrer noopener\">Wall Street Journal<\/a>, <a href=\"https:\/\/www.snkrsday.com\/tag\/foot-locker\/\" target=\"_blank\" rel=\"noreferrer noopener\">Foot Locker. Inc<\/a> has acquired Japanese sneaker and streetwear retailer ATMOS and Los Angeles athletic retailer WSS in cash deals combining over $1.1B in cash as the mall retailer looks to expand its global operations.<\/p>\n\n\n\n<p>The deals, of which $750 million was paid to WSS and $350 million was paid to ATMOS, look to bolster the well-known mall retailer&#8217;s demographic reach. With WSS, Foot Locker has gained a new reach with Latino customers while the acquisition of the Japanese retailer has expanded the New York-based brand&#8217;s Asia-Pacific market penetration.<\/p>\n\n\n\n<p>Such recent acquisitions demonstrate Foot Locker&#8217;s focus towards &#8220;strategic imperatives that we have to spread our business and find new customers and new consumer markets,&#8221; as iterated by the CEO Richard Johnson.<\/p>\n\n\n\n<p>All brick-and-mortar stores will retain their operating names, with more likely on the way. WSS currently has 93 stores across the West Coast and Southwest U.S., mainly tailoring to the working class. Meanwhile ATMOS, has select stores across the U.S. and 49 stores in Japan. 60% of ATMOS sales consisted of online purchases.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cWe absolutely believe that there are underserved markets in the U.S. that we\u2019ll be able to expand WSS into,\u201d Mr. Johnson said. \u201cAtmos is mostly a digitally-led business, but we believe every great city has a sneaker market that could be the location of an Atmos store in the future.\u201d<\/p><cite>-Richard Johnson discussing the recent acquisitions<\/cite><\/blockquote>\n\n\n\n<p>Foot Locker Inc. will look to continue their e-commerce expansion and brick-and-mortar operations. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>As reported by the Wall Street Journal, Foot Locker. Inc has acquired Japanese sneaker and streetwear retailer ATMOS and Los&hellip;<\/p>\n","protected":false},"author":328335,"featured_media":995938,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[260521],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Foot Locker Inc. Purchases ATMOS and WSS | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Foot Locker Inc. looks to expand their brick-and-mortar and e-commerce operations with two new acquisitions. 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