{"id":983160,"date":"2021-05-25T13:49:35","date_gmt":"2021-05-25T18:49:35","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=983160"},"modified":"2021-05-25T13:49:39","modified_gmt":"2021-05-25T18:49:39","slug":"new-balance-2021-pride-collection-everybodys-welcome","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/new-balance-2021-pride-collection-everybodys-welcome\/","title":{"rendered":"“Everybody’s Welcome” As New Balance Releases Their 2021 Pride Collection"},"content":{"rendered":"\n
June is Pride Month, and with it around the corner, New Balance<\/a> is releasing the “Everybody’s Welcome” Collection to celebrate the LGBTQIA+ community. The collection consists of apparel and footwear and a short film about the Front Runners New York Pride Run, directed by Rose Bush. <\/p>\n\n\n\n Hong Kong-based artist Zioe Lam designed the “Everybody’s Welcome” collection, inspired by the LGBTQIA+ community and rooted in vibrancy and playfulness. \u201cZoie Lam\u2019s core value is positivity and she celebrates and encourages ambiguity and fluidity through her art. As a brand, our hope is that this collection will help foster connections with each other, regardless of our differences,\u201d says Kristen Mackenzie, Sr. Marketing Manager for New Balance.<\/p>\n\n\n\n The vibrant graphic mentioned previously can be seen fully on the upper of the New Balance Fresh Foam Tempo<\/strong>, which sits on a white Fresh Foam midsole with a red gradient pattern on the heel. The black tongue dons a white tongue tag with the NB logo inside of a heart. The New Balance 574<\/strong> takes a more subdued look, with the upper dressed in different tones and materials of grey. The perforated tongue uses a white tongue tag with the NB logo also inside of a heart. The laces come in a gradient rainbow pattern for a pop of color, and the sneaker is finished off with a gum outsole.<\/p>\n\n\n\n Also, with this collection, New Balance is continuing its support of GLSEN and its “Changing the Game” program, which is designed to create safer school environments for all K-12 LGBTQIA+ athletes with a $100,000 donation over the next two years. <\/p>\n\n\n\n \u201cAs a global brand that emphasizes the importance of diversity and inclusion, New Balance is proud to celebrate the LGBTQIA+ community around the world and facilitate participation in athletics,\u201d says Jeff McAdams, VP of Global Marketing. \u201cWe believe in providing equal access to sport for all athletes.\u201d<\/p>\n\n\n\n The New Balance “Everybody’s Welcome” Pride Collection 2021<\/strong> is set to drop on June 1, 2021, on Newbalance.com<\/a>. Stay tuned to our Sneaker Release Dates page for any new updates.<\/p>\n\n\n Style #:<\/strong> TBD Style #:<\/strong> TBDNew Balance Fresh Foam Tempo “Everybody’s Welcome”<\/h2>\n\n\n\n
Release Date:<\/strong> June 1 , 2021
Price:<\/strong> $120<\/p>\n\n<\/div><\/div>\n\nNew Balance 574 “Everybody’s Welcome”<\/h2>\n\n\n\n
Release Date:<\/strong> June 1, 2021
Price:<\/strong> $160<\/p>\n\n<\/div><\/div>\n\n\n