{"id":960104,"date":"2021-02-10T06:15:30","date_gmt":"2021-02-10T12:15:30","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=960104"},"modified":"2021-02-10T06:15:37","modified_gmt":"2021-02-10T12:15:37","slug":"nike-datalogue-acquisition","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/","title":{"rendered":"Nike Acquires Datalogue to Aid Consumer-Focused Digital Growth"},"content":{"rendered":"\n<p><a href=\"\/nike\" target=\"_blank\" rel=\"noreferrer noopener\">Nike<\/a> looks to fully integrate itself in the digital space to enhance the customer experience. The Swoosh has acquired Datalogue, a data integration platform start-up based in New York, as the sportswear giant looks to the future of the brand and the world of retail.<\/p>\n\n\n\n<p>Nike will integrate data from its apps and supply chain and enterprise data. With Datalogue&#8217;s help, the end product will be a &#8220;fast, seamless, easily accessible and standardized platform,&#8221; according to <a href=\"https:\/\/news.nike.com\/news\/nike-datalogue-acquisition\" target=\"_blank\" rel=\"noreferrer noopener\">Nike<\/a>.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Our CDA strategy focuses on accelerating how we connect with consumers to better serve them personally at scale.\u00a0said  <\/p><p>The acquisition of Datalogue builds on our digital momentum by enhancing our ability to transform raw data into actionable insights in real time and across the enterprise.<\/p><cite>John Donahoe, President and CEO, NIKE, Inc.<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"720\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" src=\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg\" alt=\"\" data-id=\"960105\" data-full-url=\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg\" data-link=\"https:\/\/www.snkrsday.com\/?attachment_id=960105\" class=\"wp-image-960105\" srcset=\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg 1080w, https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00-750x500.jpg 750w, https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00-325x217.jpg 325w, https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00-768x512.jpg 768w, https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00-200x133.jpg 200w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/figure><\/li><\/ul><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Nike looks to fully integrate itself in the digital space to enhance the customer experience. The Swoosh has acquired Datalogue,&hellip;<\/p>\n","protected":false},"author":328301,"featured_media":960105,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2,1224791],"tags":[],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nike Acquires Datalogue For Customer-Focused Development | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Nike has acquired consumer-focused Datalogue. Snkrs Day has release dates, prices, and where to find for sale.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nike Acquires Datalogue to Aid Consumer-Focused Digital Growth\" \/>\n<meta property=\"og:description\" content=\"Nike has acquired consumer-focused Datalogue. Snkrs Day has release dates, prices, and where to find for sale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-10T12:15:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-10T12:15:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Luis Torres\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@LTOnDaTrack\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Luis Torres\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/\",\"url\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/\",\"name\":\"Nike Acquires Datalogue For Customer-Focused Development | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg\",\"datePublished\":\"2021-02-10T12:15:30+00:00\",\"dateModified\":\"2021-02-10T12:15:37+00:00\",\"description\":\"Nike has acquired consumer-focused Datalogue. Snkrs Day has release dates, prices, and where to find for sale.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#primaryimage\",\"url\":\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg\",\"contentUrl\":\"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg\",\"width\":1080,\"height\":720,\"caption\":\"Nike Datalogue Acquisition\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"News\",\"item\":\"https:\/\/www.snkrsday.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\/\/www.snkrsday.com\/news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Nike Acquires Datalogue to Aid Consumer-Focused Digital Growth\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.snkrsday.com\/#website\",\"url\":\"https:\/\/www.snkrsday.com\/\",\"name\":\"Snkrs Day\",\"description\":\"Sneakers News. Culture. Community.\",\"publisher\":{\"@id\":\"https:\/\/www.snkrsday.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.snkrsday.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.snkrsday.com\/#organization\",\"name\":\"Snkrs Day\",\"url\":\"https:\/\/www.snkrsday.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.snkrsday.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.snkrsday.com\/files\/2020\/10\/nice-box-400-225.png\",\"contentUrl\":\"https:\/\/www.snkrsday.com\/files\/2020\/10\/nice-box-400-225.png\",\"width\":400,\"height\":225,\"caption\":\"Snkrs Day\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"http:\/\/www.facebook.com\/NiceKicks\",\"https:\/\/x.com\/nicekicks\",\"http:\/\/www.instagram.com\/nicekicks\",\"https:\/\/www.linkedin.com\/company\/asnkrsdaya\",\"https:\/\/www.tiktok.com\/@snkrsday\",\"http:\/\/www.youtube.com\/user\/nicekicks\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Nike Acquires Datalogue For Customer-Focused Development | Snkrs Day","description":"Nike has acquired consumer-focused Datalogue. Snkrs Day has release dates, prices, and where to find for sale.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/","og_locale":"en_US","og_type":"article","og_title":"Nike Acquires Datalogue to Aid Consumer-Focused Digital Growth","og_description":"Nike has acquired consumer-focused Datalogue. Snkrs Day has release dates, prices, and where to find for sale.","og_url":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/","og_site_name":"Snkrs Day","article_publisher":"http:\/\/www.facebook.com\/snkrsday","article_published_time":"2021-02-10T12:15:30+00:00","article_modified_time":"2021-02-10T12:15:37+00:00","og_image":[{"width":1080,"height":720,"url":"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg","type":"image\/jpeg"}],"author":"Luis Torres","twitter_card":"summary_large_image","twitter_creator":"@LTOnDaTrack","twitter_site":"@snkrsday","twitter_misc":{"Written by":"Luis Torres","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["WebPage","ItemPage"],"@id":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/","url":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/","name":"Nike Acquires Datalogue For Customer-Focused Development | Snkrs Day","isPartOf":{"@id":"https:\/\/www.snkrsday.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#primaryimage"},"image":{"@id":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#primaryimage"},"thumbnailUrl":"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg","datePublished":"2021-02-10T12:15:30+00:00","dateModified":"2021-02-10T12:15:37+00:00","description":"Nike has acquired consumer-focused Datalogue. Snkrs Day has release dates, prices, and where to find for sale.","breadcrumb":{"@id":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#primaryimage","url":"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg","contentUrl":"https:\/\/www.snkrsday.com\/files\/2021\/02\/Nike-Datalogue-Acquisition-00.jpg","width":1080,"height":720,"caption":"Nike Datalogue Acquisition"},{"@type":"BreadcrumbList","@id":"https:\/\/www.snkrsday.com\/nike-datalogue-acquisition\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"News","item":"https:\/\/www.snkrsday.com\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/www.snkrsday.com\/news\/"},{"@type":"ListItem","position":3,"name":"Nike Acquires Datalogue to Aid Consumer-Focused Digital Growth"}]},{"@type":"WebSite","@id":"https:\/\/www.snkrsday.com\/#website","url":"https:\/\/www.snkrsday.com\/","name":"Snkrs Day","description":"Sneakers News. Culture. Community.","publisher":{"@id":"https:\/\/www.snkrsday.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.snkrsday.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.snkrsday.com\/#organization","name":"Snkrs Day","url":"https:\/\/www.snkrsday.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.snkrsday.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.snkrsday.com\/files\/2020\/10\/nice-box-400-225.png","contentUrl":"https:\/\/www.snkrsday.com\/files\/2020\/10\/nice-box-400-225.png","width":400,"height":225,"caption":"Snkrs Day"},"image":{"@id":"https:\/\/www.snkrsday.com\/#\/schema\/logo\/image\/"},"sameAs":["http:\/\/www.facebook.com\/snkrsday","https:\/\/x.com\/snkrsday","http:\/\/www.instagram.com\/snkrsday","https:\/\/www.linkedin.com\/company\/asnkrsdaya","https:\/\/www.tiktok.com\/@snkrsday","http:\/\/www.youtube.com\/user\/snkrsday"]}]}},"_links":{"self":[{"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/posts\/960104"}],"collection":[{"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/users\/328301"}],"replies":[{"embeddable":true,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/comments?post=960104"}],"version-history":[{"count":0,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/posts\/960104\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/media\/960105"}],"wp:attachment":[{"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/media?parent=960104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/categories?post=960104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/tags?post=960104"},{"taxonomy":"cultivate_rss","embeddable":true,"href":"https:\/\/www.snkrsday.com\/wp-json\/wp\/v2\/cultivate_rss?post=960104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}