{"id":953369,"date":"2020-12-07T12:54:56","date_gmt":"2020-12-07T18:54:56","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=953369"},"modified":"2020-12-07T12:55:30","modified_gmt":"2020-12-07T18:55:30","slug":"nike-better-is-temporary-phaidon-book-release-date","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/nike-better-is-temporary-phaidon-book-release-date\/","title":{"rendered":"Nike Spotlights Its Design Ethos in New Coffee Table Book: \u2018Nike: Better is Temporary\u2019"},"content":{"rendered":"\n

Arriving just in time for the gift-giving season, Nike<\/a> is joining forces with Phaidon publication to release a landmark coffee table book that looks into the label\u2019s lauded design history dubbed: Nike: Better is Temporary<\/em>.<\/p>\n\n\n\n

Written by Sam Grawe, the first-of-its-kind publication from the Swoosh spotlights a behind-the-scenes exploration into the sportswear giant\u2019s internal design philosophy. Additionally, the book will include insider stories, previously unpublished designs, prototypes, and much more.<\/p>\n\n\n\n

The book’s title is drawn from a conversation with Nike\u2019s Chief Design Officer, John Hoke, who explains, \u201cI fundamentally believe that the central thesis of Nike is\u00a0\u2018The best is temporary at best.\u2019\u201d<\/p>\n\n\n\n

To kick things off, the book starts with an introductory section on Breaking2, then lays out in five thematic chapters Nike\u2019s focus on performance, brand expression, collaboration, inclusive design and sustainability.<\/p>\n\n\n\n

Spanning 320 pages, Nike: Better is Temporary<\/em> is set to release this month at select retailers and phaidon.com<\/a>. A wider release will launch on January 25th, 2021. The book retails for $90.<\/p>\n\n\n

Where to Buy Nike: Better is Temporary<\/strong><\/p><\/a><\/div>

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Nike: Better is Temporary<\/h2>\n\n\n\n


Release Date:<\/strong> December 2020; January 25, 2021 (Wider Release)
Price:<\/strong> $90<\/p>\n\n<\/div><\/div>\n\n\n