{"id":923742,"date":"2020-02-21T15:11:22","date_gmt":"2020-02-21T20:11:22","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=923742"},"modified":"2020-04-05T23:14:03","modified_gmt":"2020-04-06T03:14:03","slug":"puma-x-first-mile-collection-turns-plastic-bottles-into-sustainable-sneakers","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/puma-x-first-mile-collection-turns-plastic-bottles-into-sustainable-sneakers\/","title":{"rendered":"PUMA x First Mile Collection Turns Plastic Bottles into Sustainable Sneakers"},"content":{"rendered":"
Brands are becoming more eco-friendly and Earth conscious in the way they source their materials as well as how they give back to respective communities. Under the same principles, PUMA just announced its collaboration with First Mile by launching an entire capsule filled with sneakers and performance engineered apparel that is as sustainable as it can get.<\/p>\n
The PUMA x First Mile<\/strong> collection uses recycled plastic bottles and turns them into a high-tech yarn that is perfectly spun into sneakers and clothes.<\/p>\n <\/p>\n The collection, which will run throughout the entire year, will repurpose 40 tons of plastic waste by reusing nearly 2 million plastic bottles. In addition to that, the partnership also draws on First Mile’s ethos of strengthening economies by creating sustainable jobs in Haiti, Honduras and Taiwan by removing waste.<\/p>\n Take look at the entire sneaker collection along with a matching apparel line over at PUMA.com now<\/a><\/strong>. Be sure to act fast on the 25 piece collection.<\/p>\n