{"id":897558,"date":"2019-03-19T14:29:01","date_gmt":"2019-03-19T18:29:01","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=897558"},"modified":"2019-03-19T14:29:01","modified_gmt":"2019-03-19T18:29:01","slug":"dapper-dan-gucci-new-diversity-program-will-help-black-designers","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/dapper-dan-gucci-new-diversity-program-will-help-black-designers\/","title":{"rendered":"Dapper Dan Believes Gucci’s New Diversity Program Will Help Black Designers"},"content":{"rendered":"

Gucci<\/strong>, beloved by the black community for decades, this past February found itself on the outside of its cultural adoration. After producing a black polo neck sweater that resembled\u00a0blackface, the racially insensitive garment quickly caught backlash from the masses. This\u00a0tone-deaf misstep was a reminder that not many African-Americans work at Gucci, work with Gucci, and that similar offenses would likely continue if that didn’t change.<\/p>\n

Harlem legend Dapper Dan<\/strong>, who made a name for himself repurposing Gucci and other designer brands decades ago, stepped in to right the ship. Dap, who reaffirmed his relationship with the brand several seasons back, was at the helm of talks with Gucci brass. They’d personally come to his office in Harlem to discussion corrective measures.<\/p>\n

Gucci first issued an apology and promised to put processes in place for this to, first, never happen again, and second, work to diversify its brand internally. The fruits of that statement and subsequent conversations with Dapper Dan were revealed yesterday in a full-fledged Diversity Program entitled “Gucci Changemakers”. One that Dan claims is “imperative” for the black community.<\/p>\n

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Announcing #GucciChangemakers, a community fund and scholarship program for North America alongside a global volunteering program.<\/a><\/p>\n

A post shared by Gucci<\/a> (@gucci) on