{"id":797007,"date":"2018-11-27T13:13:08","date_gmt":"2018-11-27T18:13:08","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=797007"},"modified":"2018-12-01T15:10:25","modified_gmt":"2018-12-01T20:10:25","slug":"how-zoom-air-evolved-in-nike-basketball","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/how-zoom-air-evolved-in-nike-basketball\/","title":{"rendered":"How Zoom Air Evolved in Nike Basketball"},"content":{"rendered":"
words by Rob Falchi<\/em><\/p>\n
When Air technology debuted on the ’78 Air Tailwind it felt like Nike invented the best thing since sliced bread. Air bubbles eventually outgrew their place within midsoles and became visible in 1987 with the Air Max 1. So it went, with each passing year advancements continued in Air research giving us larger, stronger, and more cushioned Air units. After 10+ years of using Air in everything from basketball to cross-training, Nike needed something new.<\/p>\n
Enter Tensile Air, Nike’s next step in Air technology…<\/p>\n
Tensile Air deviated from the quest for larger Air units and instead shrunk Air down into more compact, responsive units. This new Tensile Air debuted in a trifecta of Nike models in 1995 (one for basketball, running and cross-training respectively) under the LWP or ‘Light Weight Performance’ banner. Nike Basketball’s Air Go LWP was made popular by stars like Reggie Miller, Penny Hardaway and the shoe’s poster child – Tim Hardway.<\/p>\n