{"id":776917,"date":"2018-06-18T19:04:37","date_gmt":"2018-06-18T23:04:37","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=776917"},"modified":"2018-06-18T19:51:07","modified_gmt":"2018-06-18T23:51:07","slug":"new-nike-air-max-97-features-hidden-branding","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/","title":{"rendered":"New Nike Air Max 97 Features Hidden Branding"},"content":{"rendered":"<p>While this year was largely designated for the 20th anniversary <a href=\"https:\/\/www.snkrsday.com\/tag\/nike-air-max-98\/\">Air Max 98<\/a>, last year&#8217;s\u00a0<a href=\"https:\/\/www.snkrsday.com\/tag\/nike-air-max-97\/\">Air Max 97<\/a> remains a fixture a year following its two-decade marker. A new colorway is slated to release very soon, and it features hidden branding around the mudguard.<\/p>\n<p>Similar to last year&#8217;s <a href=\"https:\/\/www.snkrsday.com\/undftd-x-nike-air-max-97-pack-finally-gets-release-date\/\">Undefeated x Nike Air Max 97<\/a> that had branding around the wavy pattern that lines the upper, this variation comes scored in a nylon and leather upper with contrast red branding. All-over print embedded deep in the mudguard reads Nike from toe to heel, not very different from the &#8220;I Love Nike&#8221; pack released earlier this spring.<\/p>\n<p>This newly vindicated <strong>Nike Air Max 97<\/strong> has recently released overseas at <a href=\"http:\/\/www.atmos-tokyo.com\/shop\/g\/gar4259-001a240cmblck00\/\" target=\"_blank\" rel=\"noopener\">atmos<\/a>. Stateside launch details have not been confirmed at this time.<\/p>\n<figure id=\"attachment_776921\" aria-describedby=\"caption-attachment-776921\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-776921\" src=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg.jpeg\" alt=\"Nike Air Max 97\" width=\"1200\" height=\"633\" srcset=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg.jpeg 1200w, https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg-325x171.jpeg 325w, https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg-750x396.jpeg 750w, https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg-768x405.jpeg 768w, https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg-1000x528.jpeg 1000w, https:\/\/www.snkrsday.com\/files\/2018\/06\/i7idhxbayuk9lpxwdgfg-720x380.jpeg 720w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-776921\" class=\"wp-caption-text\">Nike Air Max 97<\/figcaption><\/figure>\n<figure id=\"attachment_776920\" aria-describedby=\"caption-attachment-776920\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-776920\" src=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n.jpeg\" alt=\"Nike Air Max 97\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n.jpeg 1200w, https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n-275x275.jpeg 275w, https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n-500x500.jpeg 500w, https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n-768x768.jpeg 768w, https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n-750x750.jpeg 750w, https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n-720x720.jpeg 720w, https:\/\/www.snkrsday.com\/files\/2018\/06\/eurvpbzlpmqwx150cf5n-160x160.jpeg 160w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-776920\" class=\"wp-caption-text\">Nike Air Max 97<\/figcaption><\/figure>\n<figure id=\"attachment_776919\" aria-describedby=\"caption-attachment-776919\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-776919\" src=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo.jpeg\" alt=\"Nike Air Max 97\" width=\"1200\" height=\"1097\" srcset=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo.jpeg 1200w, https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo-301x275.jpeg 301w, https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo-547x500.jpeg 547w, https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo-768x702.jpeg 768w, https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo-820x750.jpeg 820w, https:\/\/www.snkrsday.com\/files\/2018\/06\/bfzf1uxypc7v7cdjwbvo-720x658.jpeg 720w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-776919\" class=\"wp-caption-text\">Nike Air Max 97<\/figcaption><\/figure>\n<figure id=\"attachment_776922\" aria-describedby=\"caption-attachment-776922\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-776922\" src=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb.jpeg\" alt=\"Nike Air Max 97\" width=\"1200\" height=\"915\" srcset=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb.jpeg 1200w, https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb-325x248.jpeg 325w, https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb-656x500.jpeg 656w, https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb-768x586.jpeg 768w, https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb-984x750.jpeg 984w, https:\/\/www.snkrsday.com\/files\/2018\/06\/tdbykiuurmxuayywdtfb-720x549.jpeg 720w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-776922\" class=\"wp-caption-text\">Nike Air Max 97<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>While this year was largely designated for the 20th anniversary Air Max 98, last year&#8217;s\u00a0Air Max 97 remains a fixture&hellip;<\/p>\n","protected":false},"author":137731,"featured_media":776918,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1224791],"tags":[4,1225543],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nike Air Max 97 Summer 2018 | Snkrs Day<\/title>\n<meta name=\"description\" content=\"A new Nike Air Max 97 is releasing soon. This Black\/Red pair also features hidden branding. Take a closer look.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Nike Air Max 97 Features Hidden Branding\" \/>\n<meta property=\"og:description\" content=\"A new Nike Air Max 97 is releasing soon. This Black\/Red pair also features hidden branding. Take a closer look.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-18T23:04:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-06-18T23:51:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2018\/06\/nike-air-max-97-black-red-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1120\" \/>\n\t<meta property=\"og:image:height\" content=\"598\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darren Griffin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darren Griffin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/\",\"url\":\"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/\",\"name\":\"Nike Air Max 97 Summer 2018 | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/new-nike-air-max-97-features-hidden-branding\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2018\/06\/nike-air-max-97-black-red-1.jpg\",\"datePublished\":\"2018-06-18T23:04:37+00:00\",\"dateModified\":\"2018-06-18T23:51:07+00:00\",\"description\":\"A new Nike Air Max 97 is releasing soon. 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