{"id":566376,"date":"2017-11-16T16:09:20","date_gmt":"2017-11-16T21:09:20","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=566376"},"modified":"2017-11-16T16:51:06","modified_gmt":"2017-11-16T21:51:06","slug":"andre-3000-tretorn-release-new-sneaker-collection","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/andre-3000-tretorn-release-new-sneaker-collection\/","title":{"rendered":"Andr\u00e9 3000&#8217;s Adolescent Drawings Inspire New Tretorn Sneaker Collection"},"content":{"rendered":"<p>Andr\u00e9 Benjamin, known to the world as <strong>Andr\u00e9 3000<\/strong>, is among the rare genius level talents that humbly won&#8217;t admit that he is one. Among the early perceived indicators of genius is doodling, something Andre often did when he was younger, scribbling on his <strong>Tretorn<\/strong> Nylites &#8211; a shoe that he and his friends wore\u00a0prominently when the brand was having a moment in Atlanta back in the &#8217;90s. Now, more than two decades later, Andr\u00e9 is re-visiting those doodles for his Tretorn brand collaboration where he serves as Creative Director.<\/p>\n<p>Working in conjunction with footwear designer and Tretorn consultant, Jeff Staple, the Reed Space founder revealed that Andr\u00e9 brought roughly 15 sketchbooks that he&#8217;s used over the last 20 years to the early design meetings. Many of them were from his time in grade school back in Atlanta, where he tinkered with rugby stripes and whimsical colors over funky, prep-enthused Nylites. Andr\u00e9, over time, also re-imagined a Tretorn handcourt style as a modern-day basketball sneaker.<\/p>\n<figure id=\"attachment_566401\" aria-describedby=\"caption-attachment-566401\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-566401\" src=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-06.jpg\" alt=\"Andr\u00e9 3000 x Tretorn\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-06.jpg 800w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-06-325x217.jpg 325w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-06-750x500.jpg 750w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-06-768x512.jpg 768w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-06-720x480.jpg 720w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-566401\" class=\"wp-caption-text\">Andr\u00e9 3000 x Tretorn<\/figcaption><\/figure>\n<p>His creative thoughts &#8211; some elder and others more timely &#8211; were taken and executed by Staple, who handled the technical side of developing and fleshing out said ideas. Andr\u00e9, though, remained hands on throughout the process and all subsequent design application. The outcome is a wide assortment of styles with some clearly lifestyle inspired, other more sports centric, and a few that simply display the inner thoughts of 3000 that only he could explain. Many of the models used for the collection were completely overhauled from top to bottom.<\/p>\n<p>He also took painstaking efforts to design the product packaging, reportedly taking as long to execute as the sneakers themselves. Each box is personally touched by 3000 himself through handwritten calling cards that read &#8220;I, Andr\u00e9 Benjamin, will not draw in class,&#8221; traveling back to those elder days when doodles were just doodles and resulted in detention, not collaborative dealings with time-honored footwear brands.<\/p>\n<p>Andr\u00e9 3000&#8217;s Tretorn sneaker collection is available now at <a href=\"http:\/\/us.tretorn.com\/store\/new-arrivals\/andre-3000-benjamin.html\" target=\"_blank\" rel=\"noopener\">Tretorn<\/a>\u00a0with wider distribution at retailers like KITH coming this December.<\/p>\n<figure id=\"attachment_566404\" aria-describedby=\"caption-attachment-566404\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-566404\" src=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-04.jpg\" alt=\"Andr\u00e9 3000 x Tretorn\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-04.jpg 800w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-04-325x217.jpg 325w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-04-750x500.jpg 750w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-04-768x512.jpg 768w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-04-720x480.jpg 720w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-566404\" class=\"wp-caption-text\">Andr\u00e9 3000 x Tretorn<\/figcaption><\/figure>\n<figure id=\"attachment_566403\" aria-describedby=\"caption-attachment-566403\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-566403\" src=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-03.jpg\" alt=\"Andr\u00e9 3000 x Tretorn\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-03.jpg 800w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-03-325x217.jpg 325w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-03-750x500.jpg 750w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-03-768x512.jpg 768w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-03-720x480.jpg 720w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-566403\" class=\"wp-caption-text\">Andr\u00e9 3000 x Tretorn<\/figcaption><\/figure>\n<figure id=\"attachment_566405\" aria-describedby=\"caption-attachment-566405\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-566405\" src=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-05.jpg\" alt=\"Andr\u00e9 3000 x Tretorn\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-05.jpg 800w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-05-325x217.jpg 325w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-05-750x500.jpg 750w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-05-768x512.jpg 768w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-05-720x480.jpg 720w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-566405\" class=\"wp-caption-text\">Andr\u00e9 3000 x Tretorn<\/figcaption><\/figure>\n<figure id=\"attachment_566402\" aria-describedby=\"caption-attachment-566402\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" class=\"size-full wp-image-566402\" src=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-02.jpg\" alt=\"Andr\u00e9 3000 x Tretorn\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-02.jpg 800w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-02-325x217.jpg 325w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-02-750x500.jpg 750w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-02-768x512.jpg 768w, https:\/\/www.snkrsday.com\/files\/2017\/11\/andre-3000-tretorns-02-720x480.jpg 720w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-566402\" class=\"wp-caption-text\">Andr\u00e9 3000 x Tretorn<\/figcaption><\/figure>\n<p>Source: <a href=\"https:\/\/www.gq.com\/story\/andre-3000-tretorn-sneaker-collaboration-jeff-staple\" target=\"_blank\" rel=\"noopener\">GQ Style<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Andr\u00e9 Benjamin, known to the world as Andr\u00e9 3000, is among the rare genius level talents that humbly won&#8217;t admit&hellip;<\/p>\n","protected":false},"author":137731,"featured_media":566400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[1225451],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Andr\u00e9 3000&#039;s Adolescent Drawings Inspire New Tretorn Sneaker Collection | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy Andr\u00e9 3000&#039;s Adolescent Drawings Inspire 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