{"id":556857,"date":"2017-09-18T16:27:05","date_gmt":"2017-09-18T20:27:05","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=556857"},"modified":"2017-09-18T16:52:51","modified_gmt":"2017-09-18T20:52:51","slug":"adidas-jumps-jordan-2-sneaker-brand-united-states","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/adidas-jumps-jordan-2-sneaker-brand-united-states\/","title":{"rendered":"Adidas Jumps Jordan to #2 Sneaker Brand in United States"},"content":{"rendered":"<p>It has happened.<\/p>\n<p>The momentum of the three stripes continues to trend upward with another milestone for Adidas &#8211; the brand is now #2 in America.<\/p>\n<p>Since slumping to the fourth position in 2013, Adidas&#8217; growth has shown no signs of slowing down. The brand has reportedly passed Jordan Brand to become the second largest sneaker brand in the US market. The declaration was made today by long time respected industry analyst (and Kanye West skeptic) Matt Powell along with several other industry sales news.<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">Adidas has overtaken Jordan as the #2 brand in U.S. sport footwear. This is an achievement I never thought I would see in my lifetime.<\/p>\n<p>\u2014 Matt Powell (@NPDMattPowell) <a href=\"https:\/\/twitter.com\/NPDMattPowell\/status\/909841685852561408\">September 18, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>While this is incredible news for Adidas, it does come at the expense of Nike, Inc whose brands Nike, Jordan, and Converse all saw a decline in sales for the same period that Adidas grew to 13% of the market.<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">Nike brand footwear sales were down for the month of August, as were Brand<br \/>\nJordan and Converse.<\/p>\n<p>\u2014 Matt Powell (@NPDMattPowell) <a href=\"https:\/\/twitter.com\/NPDMattPowell\/status\/909841828664418311\">September 18, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Both Nike (<a href=\"https:\/\/finance.google.com\/finance?q=NYSE:NKE\" target=\"_blank\" rel=\"noopener\">NYSE: NKE<\/a>) and Adidas (<a href=\"https:\/\/finance.google.com\/finance?q=ETR%3AADS&amp;ei=LSbAWeqwHMGqjAGcoaBg\" target=\"_blank\" rel=\"noopener\">ETR: ADS<\/a>) stocks are trading slightly down today despite the news at $53.52 and 196.90\u20ac respectively. In the past 365 days, Nike is down 2.67% while Adidas has posted a 32.0% gain for investors.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It has happened. The momentum of the three stripes continues to trend upward with another milestone for Adidas &#8211; the&hellip;<\/p>\n","protected":false},"author":149,"featured_media":556870,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[1225462,1225575],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Adidas Jumps Jordan to #2 Sneaker Brand in United States | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy Adidas Jumps Jordan to #2 Sneaker Brand in United States shoes. 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