{"id":545727,"date":"2017-07-13T13:23:17","date_gmt":"2017-07-13T17:23:17","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=545727"},"modified":"2022-09-17T22:02:31","modified_gmt":"2022-09-18T03:02:31","slug":"super-heroic-aims-empower-youth-encourage-play","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/super-heroic-aims-empower-youth-encourage-play\/","title":{"rendered":"Super Heroic Aims to Empower Youth & Encourage Play"},"content":{"rendered":"

The children’s footwear business is a big one, but for years much of the attention and push by brands has been towards smaller-sized “take downs” of the shoe designed and engineered for the adult.<\/p>\n

Something all too common with the process of reduction to the smaller size is not only a shoe that doesn’t fit the child as well, but often a scale-down in quality of materials, comfort, stability, and functionality. When you consider that many adult shoes in the basketball and training category are designed for individuals much taller, stronger, and more powerful than the average adult, you can begin to see that by the time the shoe translates to much smaller sizes that a child doesn’t necessarily have a shoe that scales to their performance needs, but rather just a scale to look like the shoes that come from the men’s shoe wall.<\/p>\n