{"id":505641,"date":"2016-08-08T11:54:11","date_gmt":"2016-08-08T15:54:11","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=505641"},"modified":"2016-08-10T10:55:34","modified_gmt":"2016-08-10T14:55:34","slug":"adidas-repositions-number-2-north-america-armour","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/","title":{"rendered":"adidas Repositions Themselves as #2 in North America Over Under Armour"},"content":{"rendered":"<p>Two years ago Under Armour made a power move very few saw coming. They overtook <strong>adidas<\/strong> as the #2 sportswear brand in North America, a position the German-based brand held for a lengthy tenure prior.<\/p>\n<p>But according to a new report from <a href=\"http:\/\/www.businessinsider.com\/stan-smiths-are-a-huge-hit-for-adidas-2016-8\" target=\"_blank\">Business Insider<\/a>, adidas recently regained their footing at the #2 spot behind Nike due to huge surges in a currency-neutral basis Stateside.<\/p>\n<p>Much of this success is hinged upon the ever-growing popularity of the <a href=\"https:\/\/www.snkrsday.com\/tag\/adidas-stan-smith\/\">adidas Stan Smith<\/a>. The brand&#8217;s best-selling shoe of all time persists as an industry leader, jumping from the tennis court to the runway and on the feet of fashion&#8217;s finest.<\/p>\n<p><a href=\"https:\/\/www.snkrsday.com\/tag\/kanye-west\/\">Kanye West<\/a>, of course, helms the brand with the most in-demand shoe on the market &#8211; the <a href=\"https:\/\/www.snkrsday.com\/tag\/adidas-yeezy-boost\/\">adidas Yeezy Boost<\/a>. His influence in pop culture and as a sneaker designer coupled with wearing the likes of the Stan Smith and Ultra Boost far outweigh any other figure in the marketplace. Pharrell Williams, too, has also played a critical role in this current adidas renaissance.<\/p>\n<p>Image: <a href=\"http:\/\/www.overkillshop.com\/de\/\" target=\"_blank\">Overkill<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two years ago Under Armour made a power move very few saw coming. They overtook adidas as the #2 sportswear&hellip;<\/p>\n","protected":false},"author":137731,"featured_media":505642,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[1225462,880202],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>adidas Repositions Themselves as #2 in North America Over Under Armour | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy adidas Repositions Themselves as #2 in North America Over Under Armour shoes. Snkrs Day has release dates, prices, and where to find adidas Repositions Themselves as #2 in North America Over Under Armour for sale.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"adidas Repositions Themselves as #2 in North America Over Under Armour\" \/>\n<meta property=\"og:description\" content=\"Where to buy adidas Repositions Themselves as #2 in North America Over Under Armour shoes. Snkrs Day has release dates, prices, and where to find adidas Repositions Themselves as #2 in North America Over Under Armour for sale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-08T15:54:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-08-10T14:55:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2016\/08\/adidas-Stan-Smith-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"759\" \/>\n\t<meta property=\"og:image:height\" content=\"405\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darren Griffin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darren Griffin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/\",\"url\":\"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/\",\"name\":\"adidas Repositions Themselves as #2 in North America Over Under Armour | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/adidas-repositions-number-2-north-america-armour\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2016\/08\/adidas-Stan-Smith-.jpg\",\"datePublished\":\"2016-08-08T15:54:11+00:00\",\"dateModified\":\"2016-08-10T14:55:34+00:00\",\"description\":\"Where to buy adidas Repositions Themselves as #2 in North America Over Under Armour shoes. 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