{"id":475196,"date":"2015-12-08T14:47:38","date_gmt":"2015-12-08T19:47:38","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=475196"},"modified":"2015-12-08T16:30:00","modified_gmt":"2015-12-08T21:30:00","slug":"open-conversation-with-jon-wexler","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/","title":{"rendered":"adidas&#8217; Jon Wexler Discusses Brand Direction in &#8220;OPEN&#8221; Series Presented by Shopify"},"content":{"rendered":"<p>Although plenty of people would perceive the <strong>adidas<\/strong> brand to be &#8220;Kanye Centric&#8221; at the moment, there is another figure head behind the scenes that is the <em>&#8220;secret formula&#8221;<\/em> to the success of the Three Stripes and that&#8217;s <strong>Jon Wexler<\/strong>. The adidas Global Director \u00a0of Entertainment &amp; Influencer Marketing and Sneak Peek alumnus recently spoke within the <em>OPEN<\/em> series presented by Shopify. Discussing an array of topics, Wexler divulges upon the direction of the brand moving forward and how he and his team were able to re-introduce the Stan Smith silhouette. To see more, check out the video above.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although plenty of people would perceive the adidas brand to be &#8220;Kanye Centric&#8221; at the moment, there is another figure&hellip;<\/p>\n","protected":false},"author":149,"featured_media":475198,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[1225462,1222335],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>adidas&#039; Jon Wexler Discusses Brand Direction in &quot;OPEN&quot; Series Presented by Shopify | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy adidas&#039; Jon Wexler Discusses Brand Direction in &quot;OPEN&quot; Series Presented by Shopify shoes. Snkrs Day has release dates, prices, and where to find adidas&#039; Jon Wexler Discusses Brand Direction in &quot;OPEN&quot; Series Presented by Shopify for sale.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"adidas&#039; Jon Wexler Discusses Brand Direction in &quot;OPEN&quot; Series Presented by Shopify\" \/>\n<meta property=\"og:description\" content=\"Where to buy adidas&#039; Jon Wexler Discusses Brand Direction in &quot;OPEN&quot; Series Presented by Shopify shoes. Snkrs Day has release dates, prices, and where to find adidas&#039; Jon Wexler Discusses Brand Direction in &quot;OPEN&quot; Series Presented by Shopify for sale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:author\" content=\"http:\/\/www.facebook.com\/matthalfhill\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-08T19:47:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-12-08T21:30:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2015\/12\/GK-Jon-Wexler.png\" \/>\n\t<meta property=\"og:image:width\" content=\"773\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Matt Halfhill\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@http:\/\/www.twitter.com\/matthalfhill\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Halfhill\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/\",\"url\":\"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/\",\"name\":\"adidas' Jon Wexler Discusses Brand Direction in \\\"OPEN\\\" Series Presented by Shopify | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/open-conversation-with-jon-wexler\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2015\/12\/GK-Jon-Wexler.png\",\"datePublished\":\"2015-12-08T19:47:38+00:00\",\"dateModified\":\"2015-12-08T21:30:00+00:00\",\"description\":\"Where to buy adidas' Jon Wexler Discusses Brand Direction in \\\"OPEN\\\" Series Presented by Shopify shoes. 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