{"id":442940,"date":"2015-04-23T11:53:57","date_gmt":"2015-04-23T15:53:57","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=442940"},"modified":"2022-09-17T13:15:08","modified_gmt":"2022-09-17T18:15:08","slug":"my-5-jon-wexlers-sneaker-rotation","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/my-5-jon-wexlers-sneaker-rotation\/","title":{"rendered":"My 5: Jon Wexler’s Sneaker Rotation"},"content":{"rendered":"

words & interview \/\/ Nick DePaula:<\/strong><\/p>\n

As the adidas brand continues to enjoy some tremendous momentum over the past year, thanks in part to both new products like the Tubular, original classics like the Stan Smith, and the undeniable influence of Kanye West, Jon Wexler<\/strong> is one of many key people at The Three Stripes that deserves heaps of credit for some of the strategic moves taking place behind the scenes.<\/span><\/p>\n

The current Senior Global Director of Entertainment and Influencer Marketing at adidas, “Wex” is tasked with building relationships with key stakeholders across the entire cultural landscape, as well as identifying artists that the brand wants to sign to a more formal partnership. Like Kanye West, Big Sean<\/a>, Pharrell, Pusha T and many, many others.<\/span><\/p>\n

Not only is Wexler putting in work behind the scenes, but he’s also one of the brand’s most visible proponents on social media through his @Wex1200 Instagram<\/a> and Twitter<\/a> accounts. You’ll want to also check out his recent Sneak Peek episode with George Kiel III, for a tour of his adidas Village office and some of his favorite brand highlights.<\/span><\/p>\n

I recently caught up with Wex to hear all about the 5 sneakers in his recent rotation in the latest edition of our “My 5” series.<\/a><\/span><\/p>\n

Yeezy Boost,\u00a0Kanye West x adidas Originals YEEZY SEASON 1<\/strong><\/p>\n

Jon Wexler: “The team put so much energy into this project, it will always represent something very special and very personal to me.\u00a0Being a participant in this project from the very first phone call to the launch in NYC during NBA All-Star Weekend has been an incredible experience \u2013 something I’ll never forget.”<\/span><\/p>\n

<\/p>\n

King Push x EQT Running Guidance 93, adidas Originals<\/strong><\/p>\n

Jon Wexler: “I have been a fan of the EQT model ever since I was in college in the 90’s. All of the colorways and collabs that we executed in 2014 were incredible, but this Pusha T collab was beyond phenomenal \u2013 from the materials and color story to the packaging to the roll out. This version of the EQT helped catapult this shoe back to the status level that it rightfully deserves!”<\/span><\/p>\n

<\/p>\n

adidas Originals Superstar 80s, by Gonz<\/strong><\/p>\n

<\/strong>
\nJon Wexler: “This is the perfect pair of shoes for the summer \u2013 pure and simple.”<\/span><\/p>\n

<\/p>\n

adidas ZX Flux \u201cFriends and Family\u201d<\/strong><\/p>\n

Jon Wexler: “We only made 300 of these to create some buzz around the project prior to launch with our friends of the brand. From the moment we handed out our first pair, we could tell from the response that this shoe was going to be massive. ZX Flux literally changed the way people talked about and perceived the brand. Although the print versions of the shoe were much more successful for us,\u00a0my\u00a0personal favorite is still the purple Friends and Family ZX Flux because it works seamlessly with pretty much everything I own. Super wearable.”<\/span><\/p>\n

<\/p>\n

adidas Ultra Boost<\/strong><\/p>\n

Jon Wexler: “Of all\u00a0my\u00a0top\u00a05, this is the shoe I wear the most religiously. I pretty much cannot take them off\u00a0my\u00a0feet. The comfort and wearability factor is off the charts.\u00a0It is a true game changer. If you haven’t picked up a pair yet, I highly recommend it.”<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

words & interview \/\/ Nick DePaula: As the adidas brand continues to enjoy some tremendous momentum over the past year,…<\/p>\n","protected":false},"author":142940,"featured_media":443276,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[1225462,205,1222335,1225742],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"\nMy 5: Jon Wexler's Sneaker Rotation | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy My 5: Jon Wexler's Sneaker Rotation shoes. 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