{"id":420874,"date":"2014-12-19T15:36:16","date_gmt":"2014-12-19T20:36:16","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=420874"},"modified":"2019-01-03T10:54:41","modified_gmt":"2019-01-03T15:54:41","slug":"kevin-durant-nike-pay-tribute-texas-icon","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/","title":{"rendered":"Kevin Durant, Nike Pay Tribute to a Texas Icon"},"content":{"rendered":"

Back in October, the Nike KD 7 EXT “Pony Hair” made its way to the web while on display at the OK Soles sneaker show in Oklahoma City. \u00a0Immediately the shoe was dubbed the “Pony Hair” nickname because of the material on the upper, but knowing Nike, there is always a deeper meaning and a deeper story to any special release. \u00a0We all know the story of Kevin Durant playing for the University of Texas and how year after year he shows love to the Texas\u00a0Longhorns teams\u00a0and 40 Aces fans with “Texas” editions of his shoes, but does this KD 7 have a meaning\u00a0deeper than that?<\/p>\n

The nickname of the Nike KD 7 “Lone Star” popped up on foreign message boards describing the interwebs have been calling the Pony Hair 7s from jump. \u00a0Whether you are a frequent user of Google Translate or not, you can probably guess that Pony Hair and Lone Star don’t get swapped easily meaning that the story of the shoes is more than just a one-trick-pony (had to use the pun eventually).<\/p>\n

To the\u00a0eyes of many, the shoe is a gum-bottomed basketball shoe with hair all across the upper, but to someone from Texas,\u00a0even at first glance, the shoe represents much more. \u00a0The pattern of the upper is that of something iconic to our heritage and history even down to the branding-iron look of the logos on the shoe.<\/p>\n

Just yesterday Nike officially unveiled the Nike KD 7 with the official title being “Longhorn State”<\/strong>. \u00a0While to many this might seem like another nod to his alma mater,\u00a0let us look at some history, traditions, culture, and icons of the state where\u00a0Kevin Durant\u00a0played college hoops.<\/p>\n

The old saying goes “everything is bigger in Texas” and to use that what Nike and Kevin Durant have put together with the Nike\u00a0KD 7 EXT “Longhorn State”<\/strong> is a Texas-sized tribute to the Lone Star State and one of its most celebrated icons.<\/p>\n

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What is an icon?<\/strong><\/p>\n

Something that\u00a0I have seen first hand over my many years of sneakers as a consumer,\u00a0working in the business (March 30, 2001 was my first day\u00a0selling shoes\u00a0at the mall), and even more when I started writing about them is that Nike loves and celebrates icons.<\/p>\n Bill Bowerman’s quote “If You Have A Body You Are An Athlete”\n

Often times we blog about these icons being\u00a0product based such as\u00a0a specific model of shoes, but what I have learned over the years that it is everything about the product that makes it iconic is far more than you can capture in a photo. It is the history behind the inspiration the designer had when making the initial sketch, the technological breakthrough and innovation in the manufacturing of even components of the shoe, and of course the athletes who wear it. \u00a0And by athletes, I am referring to Nike’s definition of an athlete by the famous words of Bill Bowerman, “If you have a body, you are an athlete.” \u00a0Everyone who wears that product has a hand in making it iconic.<\/p>\n

To illustrate this, let us look at Nike’s first breakthrough basketball shoe – the Nike Air Force 1.<\/p>\n Nike poster featuring Moses Malone wearing Nike Air Force 1\n

Great sports moments have happened in the shoe. \u00a0Moses Malone lead the 76ers to an NBA Championship in the Nike Air Force 1 is documented in sports history, but leading his people of Philadelphia to the promise land\u00a0of an NBA Championship alone didn’t make the Air Force 1 an icon. \u00a0Bruce Kilgore’s design of the shoes,\u00a0the technical innovation to create a breakthrough in basketball shoe cushioning, and Nike’s first full spread basketball shoe ads featuring the Original Six had a hand in it too, but even that doesn’t give it the iconic status.<\/p>\n Nike Air Force 1 Ad featuring the “Original Six” (1982)\n

It was the people who bought the shoe, who played ball in them on the playground courts, who rocked them off the courts to live life in those shoes, and loved those shoes so much they requested the return of the shoes to their local retailer. \u00a0Had it not been for the repeated requests by customers at these stores, do you think the “three amigos” would have gotten together to make the gigantic purchase order to get the AF1 reproduced? \u00a0No.<\/p>\n

Even after the shoe was brought back by the demands of the people, had it not been for the streets that bought the shoe color after color, month after month, and made the shoe part of their journey through life, it wouldn’t be where it is today.<\/p>\n

It was the\u00a0athlete’s, by Nike’s\u00a0definition\u00a0EVERYBODY’S<\/span>, on and off court moments and memories associated with the shoe,\u00a0the Nike Air Force 1 would not have become and icon. \u00a0No brand nor marketing agency can make something an icon – the people have to decide that it is.<\/p>\n Original Nike Air Force 1 magazine ad + catalog sheet from 1982 (pic cred classickicks<\/a>)\n

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A Texas Icon.<\/strong><\/p>\n Texas State Capitol in Austin\n

Snkrs Day was born in Austin, Texas\u00a0– the\u00a0capitol city to what we call\u00a0The Great State of Texas. \u00a0And when you call Texas home, you appreciate any and all love shown to our state, our people, and our culture.<\/p>\n

From my travels sneakers around the world, I have always been humbled and in admiration of people’s reactions when they hear I am from Texas. \u00a0Sure, you get the gun jokes or references to George W Bush, but knowing just how much people around the globe know about what makes Texas and its people unique is what is the best<\/p>\n

We love our BBQ, we love our sports, we love our music, but most of all, we love those who love us – those who appreciate the rich history and tradition that makes the state what it is. \u00a0Southern Hospitality, good manners, and a welcoming feeling is something I experienced when I moved\u00a0to the Lone Star State and made it home. \u00a0The city of Austin is home to many people “not from here” but have decided to make it where “they are from”.<\/p>\n

Like with Nike, over the years I have lived in Austin and travelled all over the state, Texas has many icons that are celebrated too.<\/p>\n Texas Longhorn (state mammal) \u00a0in field of Bluebonnets (state flower)\n

Texans are proud of the official state symbols. \u00a0State nickname\u00a0– The Lone Star State. \u00a0State flower – bluebonnet. \u00a0State (team)\u00a0sport – Football. \u00a0We even have an official State snack – chips and salsa. \u00a0But of all the official state symbols\u00a0and of the three state mammals (yes, Texas can’t just have one), the Texas Longhorn<\/strong> is one of the most respected and recognized.<\/p>\n

Three breeds of cattle were brought to the region now known as Texas centuries ago where for hundreds of years they were able to openly graze, roam, and breed into what is now known as the Texas Longhorn. \u00a0Though most visibly recognized for its massive size and extremely long set of horns, the Texas Longhorn is a uniquely resilient creature. \u00a0Capable of withstanding not only extreme heat and drought in the summer, but able to withstand the Arctic blasts that dip into the state (Texans\u00a0mostly\u00a0blame them on Oklahoma though).<\/p>\n

Despite its size, strength, and resilience of whatever can be thrown its direction, the Texas Longhorn is also an approachable, friendly, and gentle animal.<\/p>\n

While many sports fans today only associate the animal with the University of Texas at Austin, the Texas Longhorn has been part of the state’s history from even before American settlers came to the region.<\/p>\n Texas Longhorn in Texas Hill Country\n

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A Texan.<\/strong><\/p>\n

Kevin Durant\u00a0may have been born and raised in\u00a0Seat Pleasant, Maryland, but to many who reside south of the Red River, he is and always will be a Texan.<\/p>\n

Always a Texan not for suiting up in burnt orange for a season, but for the love he always shows the people of Texas on his visits to the state during the season with road games in Dallas, Houston, and San Antonio. \u00a0Always a Texan for how he treats the people of Austin during his off season visits.<\/p>\n

It has been almost eight years since Durant declared for the NBA Draft and moved away from Texas for Seattle, but stories are told and retold and told again of interactions they have had with the reigning MVP. \u00a0There are three words repeatedly I repeatedly hear from\u00a0Austinites who have met KD\u00a0– friendly, approachable, and humble.<\/p>\n Nike KD 1 “Texas” (2009)\n

Since Kevin Durant’s first signature shoe with Nike, the Nike KD1, a burnt orange, Texas Longhorn, or Texas inspired model has been released each year. \u00a0Many skeptics might just say this is Nike’s way of selling more shoes to the second largest state in the union, but given how Durant has treated the state and the\u00a0people that call Texas home, it has always been received as a\u00a0nod of respect to the Lone Star State.<\/p>\n Nike KD VI “Texas” (2013)\n

Last year, we saw the Nike KD VI “Texas” celebrate the state rather than just the UT-Austin athletic program. \u00a0This was the first Nike KD Texas tribute to stray away from the use of just Burnt Orange and White on the shoe and instead illustrated the first stanza\u00a0of a favorite song to many Texans “Deep in the Heart of Texas”. \u00a0Those lyrics below:<\/p>\n

The stars at night are big and bright
\nDeep in the heart of Texas
\nThe prairie sky is wide and high
\nDeep in the heart of Texas<\/p>\n

Green Glow hits accented the big black panels of the upper to bring the Texas sky to the shoe. \u00a0Even the orange on the shoe was changed from UT’s colors with\u00a0Urban Orange being used instead of Desert Orange (Nike’s name for UT Burnt Orange). \u00a0Whether one’s\u00a0collegiate allegiance was tied to Lubbock, College Station, Waco, or any other Texas college town, the Nike KD VI “Texas” was celebrated and accepted with open arms.<\/p>\n

Earlier this week, Nike Basketball told the story of the Nike KD 7 “Texas” (officially called KD 7 “Wild West”). \u00a0In this piece Kevin Durant\u00a0spoke about his memories and great times he experienced while in Austin, TX. \u00a0Though the shoes were first posted online by UT equipment managers and are on the feet of the players of the program he used to play for, this shoe is yet again a nod to a place he has referred to in many interviews as his “second home” or “home away from home”.<\/p>\n Nike KD 7 “Wild West” – a tribute to his time in Austin, Texas\n

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<\/p>\n

A Tribute to a Texas Icon.<\/strong><\/p>\n

A shoe is more than just leather and rubber or in this case,\u00a0it is more than a Nike KD 7 covered in pony hair with a gum outsole. \u00a0This shoe represents and pays tribute to an icon of the State of Texas done by someone so highly respected by the people of that state. \u00a0While\u00a0only time will tell if this shoe is seen as an iconic shoe by the people, it is off to a great start of achieving the status of being an icon to the KD line when it honors another icon.<\/p>\n

The Nike KD 7 EXT “Longhorn State”<\/strong> will release at select Nike retailers on December 26, 2014 for $200.<\/p>\n

Nike KD 7 EXT “Longhorn State”<\/h2>\n

Colorway: Black\/Sail
\nStyle #:\u00a0716654-001
\nRelease Date: December 27, 2014
\nPrice: $200<\/p>\n Nike KD 7 EXT “Longhorn State”\n Nike KD 7 EXT “Longhorn State”\n Nike KD 7 EXT “Longhorn State”\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Back in October, the Nike KD 7 EXT “Pony Hair” made its way to the web while on display at…<\/p>\n","protected":false},"author":149,"featured_media":420875,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1224791,1225493,1225514],"tags":[1219408,1222541],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"\nKevin Durant, Nike Pay Tribute to a Texas Icon | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Kevin Durant, Nike pay tribute to the Lone Star State with the Nike KD 7 EXT Longhorn State honoring a Texas icon.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/\" \/>\n<link rel=\"next\" href=\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kevin Durant, Nike Pay Tribute to a Texas Icon\" \/>\n<meta property=\"og:description\" content=\"Kevin Durant, Nike pay tribute to the Lone Star State with the Nike KD 7 EXT Longhorn State honoring a Texas icon.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:author\" content=\"http:\/\/www.facebook.com\/matthalfhill\" \/>\n<meta property=\"article:published_time\" content=\"2014-12-19T20:36:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-03T15:54:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2014\/12\/nike-kd-7-lone-star-lead.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Matt Halfhill\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@http:\/\/www.twitter.com\/matthalfhill\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Halfhill\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/\",\"url\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/\",\"name\":\"Kevin Durant, Nike Pay Tribute to a Texas Icon | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2014\/12\/nike-kd-7-lone-star-lead.jpg\",\"datePublished\":\"2014-12-19T20:36:16+00:00\",\"dateModified\":\"2019-01-03T15:54:41+00:00\",\"description\":\"Kevin Durant, Nike pay tribute to the Lone Star State with the Nike KD 7 EXT Longhorn State honoring a Texas icon.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/#primaryimage\",\"url\":\"https:\/\/www.snkrsday.com\/files\/2014\/12\/nike-kd-7-lone-star-lead.jpg\",\"contentUrl\":\"https:\/\/www.snkrsday.com\/files\/2014\/12\/nike-kd-7-lone-star-lead.jpg\",\"width\":750,\"height\":400,\"caption\":\"Nike KD 7 Lone Star tribute to Texas\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.snkrsday.com\/kevin-durant-nike-pay-tribute-texas-icon\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"News\",\"item\":\"https:\/\/www.snkrsday.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nike\",\"item\":\"https:\/\/www.snkrsday.com\/nike\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Nike Basketball\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.snkrsday.com\/#website\",\"url\":\"https:\/\/www.snkrsday.com\/\",\"name\":\"Snkrs Day\",\"description\":\"Sneakers News. 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