{"id":410870,"date":"2014-10-22T14:30:08","date_gmt":"2014-10-22T19:30:08","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=410870"},"modified":"2022-09-17T13:00:54","modified_gmt":"2022-09-17T18:00:54","slug":"koc25-the-most-important-sneaker-stars-in-nba-history-15-11","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/","title":{"rendered":"#KOC25: The Most Important Sneaker Stars in NBA History (15-11)"},"content":{"rendered":"

The countdown continues. After detailing players 20-16 in our #KOC25: The Most Important Sneaker Stars in NBA History<\/strong> series yesterday, we get closer to the top 10. Today, players 15-11 are unveiled, ranging from a Shox sporting swingman to a signature star of today. Which players got the nod in this installment of the countdown and why? Read on to find out. As always, give us your feedback on the rankings by using the #KOC25 hashtag on Twitter and Instagram.<\/p>\n

15. Vince Carter<\/h2>\n photo by David Cooper\/Toronto Star via The Star<\/a>\n

When a great player creates an unforgettable moment in a particular shoe, the legacy of that piece of footwear is undeniably heightened. Such was the case with Michael Jordan taking his “last shot” in the Air Jordan 14, Dee Brown’s promotion of the Reebok Pump Omni Zone in the ’91 Slam Dunk Contest and Kobe Bryant’s 81-point game in the Nike Zoom Kobe I. These moments are cherished forever, and everything about them are remembered, including the shoes that were worn. Yet, Vince Carter<\/strong>‘s feat in the Nike Shox BB4<\/strong> might be the greatest example of how one athlete’s moment can greatly impact the trajectory of a particular shoe’s success.<\/p>\n

During the 2000 Olympics, the 6\u20196 Vince Carter, wearing the Nike Shox BB4, drove to the basket, took flight, and dunked over on<\/del> Frederic Weis in what may be the most memorable Olympic basketball moment ever. The U.S. team went on to win the gold medal that year, and the \u201cle dunk de la mort\u201d would go on to be the most talked-about moment during that Olympic basketball run.<\/p>\n

With his freakish athleticism, Carter became the rightful poster boy for Nike Shox technology. The commercial and critical success of Vince Carter’s backing of the Shox BB4 eventually led to the birth of Carter\u2019s signature line, which lasted for five seasons.<\/p>\n

There’s no doubt that Nike’s Shox technology itself changed the footwear game forever. In 2000, the shock absorbing and energy returning system was futuristic in terms of Nike cushioning technology for the new millennium. The Shox “springs” gave the shoe an innovative look and designer Eric Avar, who was inspired by space suits for the upper, helped create an irrefutable iconic silhouette. But it was Vince Carter’s dunk that elevated the Shox BB4’s importance.<\/p>\n

-George Kiel III<\/em><\/p>\n

<\/p>\n

14. Bob Cousy<\/h2>\n photo via Legendary Auctions\n

Bob Cousy<\/strong> changed the game of basketball with his flashed-up fundamentals and innovative play. His fancy passes and precision ball handling captivated fans, all while paving the way for the likes of Pete Maravich, Magic Johnson, Jason Kidd and Jason Williams. \u201cThe Houdini of the Hardwood,” Cousy ran the point for the Boston Celtics through out the ’50s and into the ’60s. His prestigious resume includes 6 NBA Championship Rings, 13 All-Star Games, and 12 All-NBA selections. For his efforts, Cousy was named to the 50 Greatest Players of All Time list.<\/p>\n

While Cousy\u2019s game had showtime written all over it, the mass marketing of athletes and shoe contracts was still years away during his playing days. Nevertheless and so much the more, Cousy would spearhead such sales tactics by becoming one of the first basketball players to endorse products and appear in commercials. As a Celtic, he endorsed PF Flyers<\/strong> and in many ways birthed basketball’s concept of the signature shoe decades before it became the norm.<\/p>\n

These days, the likes of Forbes and ESPN run features based on the current athletes with the highest grossing endorsement deals. Just the same, NBA stars continue to cash in on shoe deals whether active or retired. Looking back, let’s not forget that Bob Cousy took some of the first footsteps for a business that’s still booming today and a culture that supports it.<\/p>\n

-Ian Stonebrook<\/em><\/p>\n

<\/p>\n

13. Grant Hill<\/h2>\n photo via Sole Collector<\/a>\n

There’s a reason FILA can release retro basketball shoes in the 2010s and that’s Grant Hill<\/strong>. Sure, Stackhouse had his share of sneakers with the company, but it was the Duke Blue Devil turned Detroit Piston standout that made the brand a player on the hardwood.<\/p>\n

Early in his career, Grant Hill was a hot as it gets. In his first two seasons, the promising point-forward led the league in All-Star Game votes, proving his popularity by beating out the likes of Shaquille O’Neal, Penny Hardaway and even Michael Jordan in fan support. His on court credibility matched with his on air likability made his FILA signature line an instant success, placing the Italian sportswear company in the same catalogs, conversations and rotations as established basketball brands. The FILA Grant Hill I<\/strong> carried Grant Hill through his co-Rookie of the Year campaign and first All-Star Game, with both the brand and the athlete avoiding the sophomore slump in the FILA Grant Hill II<\/strong>. The GH II would receive global endorsement via Grant’s play in the 1996 Olympic Games, also scoring crossover cool points when worn off-court by 2Pac.<\/p>\n

While some may say that today’s sneaker game is all about standing out, it’s really not. Everybody signs with the same brands, the same color concepts are executed across the board and few athletes really take risks when establishing their own line. In the ’90s and early ’00s, Grant Hill did things differently by building with FILA. The partnership was fruitful for both parties, securing FILA a place in basketball history and making Grant Hill one of the most iconic signature stars to ever play the game.<\/p>\n

-Ian Stonebrook<\/em><\/p>\n

<\/p>\n

12. Patrick Ewing<\/h2>\n photo via Celtic-Nation\n

Brands want eyeballs on their endorsers’ feet and that ad space doesn’t get much bigger than being the big man in the Big Apple. For 15 seasons, Patrick Ewing<\/strong> was exactly that. As a center for the New York Knicks, the 7-footer laced up everything from adidas to Nike over the course of his career. His early days with The Three Stripes would be associated with bulky high tops like the adidas Attitude<\/strong> and adidas Conductor<\/strong>. These models sported the colors of the city’s celebrated hoop squad, seeing casual crossover on the streets over the course of the ’80s and years later in retro life.<\/p>\n

While #33 was a superstar with adidas, he proved a boss in his next deal. Shelving the stripes, Pat teamed up with Next Sports to launch Ewing Athletics<\/strong>. The big man took the concept of a signature shoe to new heights by birthing his own brand, releasing and wearing the shoes of his namesake from 1991 to 1996. As originals, the Ewings would be sold in Eastbay all while appearing as a very forward-thinking branding move by Pat. As retros, the shoes have proven popular on the lifestyle market, gaining major traffic in off-court wear.<\/p>\n

Of all the hardwood legends, Patrick Ewing may be the only player that’s been relevant from a footwear standpoint before, during and after his pro career. From his Nike Terminator<\/strong> touting days at Georgetown to the retro resurgence of Ewing Athletics, Patrick’s proven to be a fixture in the KOC culture.<\/p>\n

-Ian Stonebrook<\/em><\/p>\n

<\/p>\n

11. Kevin Durant<\/h2>\n photo by Ronald Martinez\/Getty Images via Zimbio<\/a>\n

Simply put, Kevin Durant<\/strong> represents everything good. I mean, with the exception of Lil’ B, who doesn’t like Kevin Durant?\u00a0The reigning MVP has a good heart and a great effect on numerous people, and it is clearly evident through the popularity of his footwear.<\/p>\n

First off,\u00a0before signing with Nike in 2007, he let it be known that he wanted a\u00a0mid-range priced shoe in hopes of being more affordable for everyone. He sighted the main reason for this was the fact that he came from\u00a0a place where none of his friends could afford to spend big money on a pair of shoes. Shocking from a then-19-year-old rookie, right?<\/p>\n

Additionally, brands have become great at storytelling through sneakers and what KD represents can been seen throughout his shoe series.\u00a0There’s the “Aunt Pearl” sequence, which pays tribute to his aunt of the same name that passed away from lung cancer in 2000. In regards to the ongoing series, Durant said, “I made a promise to myself to always honor my Aunt Pearl for the example she set, and the encouragement she gave me to follow my dreams.\u201d Then, there’s the collaboration with Nike on an N7<\/strong> version of his signature shoe, which positively connected Durant to the Native American community in Oklahoma City and across North America.<\/p>\n

Let’s be honest; every silhouette in Durant’s signature line is not great but his character being attached\u00a0to them makes them more likable by the masses.\u00a0There are now more Nike KDs<\/strong> seen on NBA courts than any other Nike Basketball shoe at the moment, and you see more Nike KDs at your local gym than any other shoe from any brand. Sure, a lot of that has to do with the price point, but the fact that everyone loves KD should not be underestimated.<\/p>\n

-George Kiel III<\/em><\/p>\n

Tune in tomorrow for players 10-6 of our #KOC25: The Most Important Sneaker Stars in NBA History<\/strong> countdown. Click here to see who kicked off our list at 25-21 and click here to see who took spots 20-16. Sound off with your take on the rankings on social media with the hashtag #KOC25.<\/p>\n","protected":false},"excerpt":{"rendered":"

The countdown continues. After detailing players 20-16 in our #KOC25: The Most Important Sneaker Stars in NBA History series yesterday,…<\/p>\n","protected":false},"author":4667,"featured_media":411015,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[835],"tags":[1225551],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"\n#KOC25: The Most Important Sneaker Stars in NBA History (15-11) | Snkrs Day<\/title>\n<meta name=\"description\" content=\"The #KOC25 countdown continues as we unveil players 15-11 on The Most Important Sneaker Stars in NBA History list.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/\" \/>\n<link rel=\"next\" href=\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#KOC25: The Most Important Sneaker Stars in NBA History (15-11)\" \/>\n<meta property=\"og:description\" content=\"The #KOC25 countdown continues as we unveil players 15-11 on The Most Important Sneaker Stars in NBA History list.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:published_time\" content=\"2014-10-22T19:30:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-17T18:00:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2014\/10\/koc25-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"357\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Snkrs Day\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Snkrs Day\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/\",\"url\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/\",\"name\":\"#KOC25: The Most Important Sneaker Stars in NBA History (15-11) | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2014\/10\/koc25-3.jpg\",\"datePublished\":\"2014-10-22T19:30:08+00:00\",\"dateModified\":\"2022-09-17T18:00:54+00:00\",\"description\":\"The #KOC25 countdown continues as we unveil players 15-11 on The Most Important Sneaker Stars in NBA History list.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/#primaryimage\",\"url\":\"https:\/\/www.snkrsday.com\/files\/2014\/10\/koc25-3.jpg\",\"contentUrl\":\"https:\/\/www.snkrsday.com\/files\/2014\/10\/koc25-3.jpg\",\"width\":700,\"height\":357,\"caption\":\"#KOC25 The Most Important Sneaker Stars in NBA History 15-11\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.snkrsday.com\/koc25-the-most-important-sneaker-stars-in-nba-history-15-11\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"News\",\"item\":\"https:\/\/www.snkrsday.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Kicks On Court\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.snkrsday.com\/#website\",\"url\":\"https:\/\/www.snkrsday.com\/\",\"name\":\"Snkrs Day\",\"description\":\"Sneakers News. 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