{"id":341338,"date":"2013-10-19T09:00:09","date_gmt":"2013-10-19T14:00:09","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=341338"},"modified":"2022-09-13T04:06:22","modified_gmt":"2022-09-13T09:06:22","slug":"original-dogg-a-brief-history-of-snoop-lion-adidas","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/original-dogg-a-brief-history-of-snoop-lion-adidas\/","title":{"rendered":"Original Dogg: A Brief History of Snoop Lion & adidas"},"content":{"rendered":"

Snoop Lion<\/strong> once said the game is to be sold, not told. Well, the bonafide OG has lived up to his word, selling millions of records multiple times and crossing over to other arenas of entertainment and business, to include sneaker sponsorship deals. While the Doggfather turned Lion has lended his endorsement to a couple companies in the past, his resume with adidas<\/strong> is by far his richest. Before Snoop Lion hits the stage this November to perform at Fun, Fun, Fun Fest<\/a> in Austin, TX, we take a look back at some of his best moments with The Three Stripes. Keep reading to learn the tale of the lion, the kicks and the wardrobe.<\/p>\n

The Trojans and Steelers get their public support, but Snoop’s love of the Lakers is also well known. Kobe Bryant’s adidas The Kobe II<\/strong> saw endorsement from Snoop and Warren G in a special spot for the shoe.<\/p>\n

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In 2011, Snoop Dogg joined the Jiggaman as one of the few hip-hop artists to lace an NBA player with an on-court sneaker. Lakers wing Matt Barnes supported his buddy by rocking this Snoop studded colorway of the adidas adiPure<\/strong> in a game.<\/p>\n

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Uncle Snoop still managed to stand out in outer space. A spot for the Star Wars x adidas<\/strong> collaborative kick collection featured the loyal Three Stripe repper among many of the brand’s other friends and top endorsers.<\/p>\n photo via CBS New York<\/a>\n

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After leaving his prints on the hardwood, the Snoop Dogg x adidas Fremont<\/strong> saw the OG make the move from basketball to the Originals sector. These casual kicks kept up with the Cali-native’s classic style and also featured attributes inspired by the Doggystyle<\/em> album cover.<\/p>\n

<\/p>\n photo via HVW8<\/a>\n

In conjunction with the launch of the Freemonts, Snoop Dogg and adidas Originals teamed up with HVW8 for a special art exhibit. Like the shoes, the exhibit drew from his Doggystyle<\/em> days.<\/p>\n

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