{"id":278573,"date":"2013-03-05T13:13:54","date_gmt":"2013-03-05T19:13:54","guid":{"rendered":"http:\/\/nicekicks.com\/?p=278573"},"modified":"2022-09-16T09:52:55","modified_gmt":"2022-09-16T14:52:55","slug":"nike-inside-access-evolving-the-upper","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/nike-inside-access-evolving-the-upper\/","title":{"rendered":"Nike Inside Access: Evolving the Upper"},"content":{"rendered":"

Technology in sneakers has evolved greatly over the years. Since the early 1970s, Nike Basketball<\/strong> has worked feverishly to be a leader in innovation. The upper of a sneaker is the foundation for both performance and aesthetic. Check out an inside look at how uppers have evolved, from the leather and suede of the?Nike Blazer<\/strong>?to the engineered mesh of?Nike Kobe 8 System,<\/strong> in the last 40 years.<\/p>\n

1970s<\/h2>\n Nike Blazer\n

In 1972, Nike sewed an oversized Swoosh logo on the sides of the all leather Nike Blazer. By 1973, the upper had already changed to suede to stay in line with the practical ideals of the time. The sensible designs of the time created time-honored classics, such as the Blazer and Nike Bruin.
\n<\/p>\n

1980s<\/h2>\n Nike Air Force 1 OG\n

Needless to say the Nike Air Force 1, and its all-new embedded Nike Air Unit, was an instant classic, as the silhouette just celebrated its 30th anniversary last year. High top, durable construction became the norm in the 80?s with the introduction of the Nike Air Revolution and Nike Air Force STS, and the Nike Dunk making its debut on collegiate courts in 1986. Leather, canvas, and suede were still the materials of choice for most designers, including a young designer named Tinker Hatfield.
\n<\/p>\n

1990s<\/h2>\n Nike Air Flight Huarache\n

When the University of Michigan’s “Fab Five” took the court rocking the Nike Air Flight Huarache, people loved them without really knowing what to make of them. Tinker Hatfield used inspirations from two completely different spectrums (Mayan sandals and the neoprene fit of water skis) to create the shoes upper. The Huarache?s extraordinary designed paved the way for more innovative shoes in the ?90s, such as the crisscrossing strap of the Nike Air Raid, and the synthetic upper on the shoe we now know as ?Foams?. Debuted again on collegiate courts during the 1997 Final Four, The Nike Air Foamposite One shocked people with its cutting edge design and unforeseen aesthetic. There is no doubt the Eric Avar’s brainchild was ahead of it?s time, as it is more popular today than it was then, and has spawned many other shoes using foamposite material.<\/p>\n Nike Air Foamposite One “Neon Royal”\n

<\/p>\n

2000’s<\/h2>\n Nike Hyperfuse 2010\n

The 2000’s returned to the 1970’s idea that “less is more”. With synthetic materials now being used on most uppers, the Nike Hyperdunk introduced the all-new, lightweight Flywire technology at the Beijing Olympics. The technology was birthed from the idea of stripping unnecessary material away to create a lighter shoe with the same foot security. Two years later, the lightweight idea was taken a step further with the invention of Hyperfuse material on the Nike Hyperfuse. That lightweight synthetic material has now supplanted canvas, suede, and leather as the composition of choice for performance basketball sneakers.
\n<\/p>\n

Future<\/h2>\n Nike Kobe 8 System\n

Lightweight seems to be the leading desire to top-flight athletes when selecting shoes to perform in. Enter engineered mesh. The synthetic material is incorporated for the first time on the Nike 8 Kobe System to create an extremely lightweight shoe that does not compromise foot lockdown. Though it is the first, expect Nike to continue to push boundaries of upper construction, including engineered mesh on more basketball selections.<\/p>\n

Source: Nike Inc.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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