{"id":214782,"date":"2012-05-17T11:49:02","date_gmt":"2012-05-17T16:49:02","guid":{"rendered":"http:\/\/nicekicks.com\/?p=214782"},"modified":"2012-05-17T11:51:58","modified_gmt":"2012-05-17T16:51:58","slug":"james-bond-undefeated-true-sneaker-head-nonexistent","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/james-bond-undefeated-true-sneaker-head-nonexistent\/","title":{"rendered":"James Bond of Undefeated: &#8220;true (sneaker) head has become almost non-existent&#8221;"},"content":{"rendered":"<p>Published yesterday in Issue 006 of The Trade, a journal published by Boylston Trading Company, James Bond, the Co-Owner and Co-Founder of Undefeated went on record about what is next for the brand including a move eastward. &nbsp;One answer about the sneaker community or sneaker heads has caused some conversation on twitter and other social mediums.<\/p>\n<p>When asked about how the consumer has changed citing the events of the limited Jordan 4 collaboration and the recent Undefeated Foot Locker deal, Bond responded:<\/p>\n<table align=\"center\" width=\"500\">\n<tr>\n<td><em>Our business landscape has changed and the majors are going to move with or without you&#8230;.&nbsp;The ?sneaker head? so to speak is no longer a viable business model as the true (sneaker) head has become almost non-existent. You have to learn to appeal to the masses in a creative and tasteful way.&nbsp;Converse has allowed us to do just that with the program we are doing with Footlocker.<\/em><\/td>\n<\/tr>\n<\/table>\n<p>Check out the interview in its entirety and see the new Undefeated collection at <a href=\"http:\/\/www.boylstontradingco.com\/the-trade\/2012\/05\/james-bond-of-undftd\" target=\"_blank\">Boylston Trading Company<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Published yesterday in Issue 006 of The Trade, a journal published by Boylston Trading Company, James Bond, the Co-Owner and&hellip;<\/p>\n","protected":false},"author":149,"featured_media":214783,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51],"tags":[1225465,299],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>James Bond of Undefeated: &quot;true (sneaker) head has become almost non-existent&quot; | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy James Bond of Undefeated: &quot;true (sneaker) head has become almost non-existent&quot; shoes. 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Snkrs Day has release dates, prices, and where to find James Bond of Undefeated: &quot;true (sneaker) head has become almost non-existent&quot; for sale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.snkrsday.com\/james-bond-undefeated-true-sneaker-head-nonexistent\/\" \/>\n<meta property=\"og:site_name\" content=\"Snkrs Day\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/NiceKicks\" \/>\n<meta property=\"article:author\" content=\"http:\/\/www.facebook.com\/matthalfhill\" \/>\n<meta property=\"article:published_time\" content=\"2012-05-17T16:49:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2012-05-17T16:51:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.snkrsday.com\/files\/2012\/05\/jb-image-11111.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"940\" \/>\n\t<meta property=\"og:image:height\" content=\"570\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Matt Halfhill\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@http:\/\/www.twitter.com\/matthalfhill\" \/>\n<meta name=\"twitter:site\" content=\"@snkrsday\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Halfhill\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.snkrsday.com\/james-bond-undefeated-true-sneaker-head-nonexistent\/\",\"url\":\"https:\/\/www.snkrsday.com\/james-bond-undefeated-true-sneaker-head-nonexistent\/\",\"name\":\"James Bond of Undefeated: \\\"true (sneaker) head has become almost non-existent\\\" | Snkrs Day\",\"isPartOf\":{\"@id\":\"https:\/\/www.snkrsday.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.snkrsday.com\/james-bond-undefeated-true-sneaker-head-nonexistent\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.snkrsday.com\/james-bond-undefeated-true-sneaker-head-nonexistent\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.snkrsday.com\/files\/2012\/05\/jb-image-11111.jpg\",\"datePublished\":\"2012-05-17T16:49:02+00:00\",\"dateModified\":\"2012-05-17T16:51:58+00:00\",\"description\":\"Where to buy James Bond of Undefeated: \\\"true (sneaker) head has become almost non-existent\\\" shoes. 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