{"id":201781,"date":"2012-02-08T09:47:40","date_gmt":"2012-02-08T15:47:40","guid":{"rendered":"http:\/\/nicekicks.com\/?p=201781"},"modified":"2022-09-16T04:19:24","modified_gmt":"2022-09-16T09:19:24","slug":"air-jordan-2012-launch-event-recap","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/air-jordan-2012-launch-event-recap\/","title":{"rendered":"Air Jordan 2012 Launch Event Recap"},"content":{"rendered":"<p>Yesterday, we ended the day with an Air Jordan 2012 unveiling post, which featured release dates, quotes from Tinker Hatfield and extremely detailed images. To begin today, we give you a full, in-depth recap of the actual <strong>Air Jordan 2012<\/strong> launch event, which happened yesterday at the Teterboro Airport in New Jersey. Upon being led to a side entrance (which featured a shining Jumpman logo to the right of the door), we were greeted by flight attendants who checked us into the event.<\/p>\n<p>Moments later, Air Jordan 2012 co-designers Tom Luedecke and Tinker Hatfield (wearing the &#8220;Oregon Ducks&#8221; Air Jordan 3) joined us and began introducing and discussing the Air Jordan 2012 design process, aesthetics. inspirations and Michael Jordan&#8217;s feedback on the finished product. Specifically, Hatfield stated that he began the sketching process on this shoe in November of 2010 and that he started the process while simultaneously doing architectural work for the city of Portland. Tinker also stated that his first couple of Air Jordan 2012 sketches took him about an 30-45 minutes each. Later on in the conversation, he and Tom Luedecke went back and forth on the difficulties of designing this shoe and the constant effort to incorporate modularity in the Air Jordan line.<\/p>\n<p>After a quick Q&amp;A with both, we were led to the baggage claim area of the airport in which we received a premium Cole Haan x Jordan Brand leather bag to begin our wear testing of the Jordan 2012.? The bag featured a pair of Air Jordan 2012s with each flight option available and a few accessories, such as a Jumpman varsity hoodie jacket, a Jumpman Dri-Fit and a pair of Jordan basketball shorts.<\/p>\n<p>Next, we hit the basketball court with professional trainer Idan Ravin who took us through a number of strenuous drills before playing 5-on-5. Lastly, Jordan Brand had a few computers available for us to preview the Air Jordan 2012 on NikeiD. Overall, Jordan Brand put on an incredible event. The attendance of Tom Luedecke and Tinker Hatfield, having it at the Teterboro Airport to connect with the &#8220;choose your flight&#8221; theme, wear testing and the iD preview all played big roles in a successful event. View the entire recap below.<\/p>\n<p>Two colorways of the Air Jordan 2012 Deluxe are now available at select retailers including the Snkrs Day shop.<\/p>\n<figure id=\"attachment_201839\" aria-describedby=\"caption-attachment-201839\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201839\" class=\"wp-caption-text\">Air Jordan 2012 launch event at Teterboro Airport<\/figcaption><\/figure>\n<figure id=\"attachment_201839\" aria-describedby=\"caption-attachment-201839\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201839\" class=\"wp-caption-text\">Air Jordan 2012 launch event flight attendant<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tom Luedecke and Tinker Hatfield discussing the Air Jordan 2012<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tom Luedecke and Tinker Hatfield introducing the Air Jordan 2012<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tom Luedecke and Tinker Hatfield talking about the Air Jordan 2012<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tinker Hatfield discussing the Air Jordan 2012<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tinker Hatfield wearing the Air Jordan 3 &quot;Oregon Ducks&quot;<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tinker Hatfield&#39;s &quot;Oregon Ducks&quot; Air Jordan 3<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tom Luedecke discussing the Air Jordan 2012<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 Deluxe &quot;Wolf Grey&quot;<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 Deluxe &quot;Wolf Grey&quot;<\/figcaption><\/figure>\n<p><!--nextpage--><\/p>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tinker Hatfield&#39;s design inspiration sketch for the Air Jordan 2012<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">One of Tinker Hatfield&#39;s first Air Jordan 2012 sketches (11\/9\/10)<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">One of Tinker Hatfield&#39;s first Air Jordan 2012 sketches (11\/10\/10)<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Another one of? Tinker Hatfield&#39;s? Air Jordan 2012 design sketches<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tom Luedecke&#39;s Air Jordan 2012 design sketch<\/figcaption><\/figure>\n<p><!--nextpage--><\/p>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD samples<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD &quot;Charcoal&quot; &amp; &quot;Grape&quot; sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD &quot;Charcoal&quot; sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD? &quot;Grape&quot; sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD sample<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD samples<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 iD samples<\/figcaption><\/figure>\n<figure id=\"attachment_201839\" aria-describedby=\"caption-attachment-201839\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201839\" class=\"wp-caption-text\">Air Jordan 2012 Deluxe &quot;UNC&quot; with Tar Heels jersey<\/figcaption><\/figure>\n<p><!--nextpage--><\/p>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Around, Fly Through &amp; Fly Over<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 - Choose Your Flight<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 - One shoe, three flights<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012 event setup<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Air Jordan 2012&#39;s three interchangeable midsoles<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Around<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Around<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Through<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Through<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Over<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Fly Over<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">The Air Jordan 2012 will be available on iD February 14th for $205<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Jordan Brand lockers at the Air Jordan 2012 event<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Chris Paul, Carmelo Anthony and Dwyane Wade blackout graphics hanging up in the gym<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Jordan Brand basketball goal post<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Jumpman<\/figcaption><\/figure>\n<p><!--nextpage--><\/p>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">Tinker Hatfield showing his shooting form in the Air Jordan 3 &quot;Oregon Ducks&quot;<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">?Tinker Hatfield&#39;s &quot;Oregon Ducks&quot; Air Jordan 3<\/figcaption><\/figure>\n<figure id=\"attachment_201828\" aria-describedby=\"caption-attachment-201828\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201828\" class=\"wp-caption-text\">?Tinker Hatfield&#39;s &quot;Oregon Ducks&quot; Air Jordan 3<\/figcaption><\/figure>\n<figure id=\"attachment_201839\" aria-describedby=\"caption-attachment-201839\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201839\" class=\"wp-caption-text\">Baggage claim line at the Air Jordan 2012 launch event<\/figcaption><\/figure>\n<div class=\"mceTemp mceIEcenter\">\n<figure id=\"attachment_201840\" aria-describedby=\"caption-attachment-201840\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201840\" class=\"wp-caption-text\">Cole Haan x Jordan Brand bag<\/figcaption><\/figure>\n<dl id=\"attachment_201839\" class=\"wp-caption aligncenter\" style=\"width: 630px;\">\n<dt class=\"wp-caption-dt\"><\/dt>\n<dd class=\"wp-caption-dd\"><\/dd>\n<\/dl>\n<\/div>\n<figure id=\"attachment_201839\" aria-describedby=\"caption-attachment-201839\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-201839\" class=\"wp-caption-text\">Air Jordan 2012 wear testing with professional trainer Idan Ravin<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Prepare for takeoff with our Air Jordan 2012 launch event recap.<\/p>\n","protected":false},"author":149,"featured_media":201818,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[1225748,1225452,1225575,1204422],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Air Jordan 2012 Launch Event Recap | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy Air Jordan 2012 Launch Event Recap shoes. 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