{"id":184483,"date":"2011-09-28T15:28:20","date_gmt":"2011-09-28T20:28:20","guid":{"rendered":"http:\/\/nicekicks.com\/?p=184483"},"modified":"2018-05-11T13:20:03","modified_gmt":"2018-05-11T17:20:03","slug":"custom-corner-emmanuel-golden-emmanuelabor-customs","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/custom-corner-emmanuel-golden-emmanuelabor-customs\/","title":{"rendered":"Custom Corner: Emmanuel Golden of Emmanuelabor Customs"},"content":{"rendered":"

Do you know Emmanuel Golden? You may not know the name, but you likely know his work. Over the past few years he?s steadily kept the kicks coming under the Emmanuelabor Customs brand. El gained fame back in ?07 for his Kanye-inspired ?Graduation? Dunks and has showed longevity since, including this year?s standout ?Venice Beach? Kobe VI. We caught up with the man of many creative customs to find out how he got in the game, his process, and his advice to newcomers.<\/p>\n

What got you into sneakers?<\/strong><\/p>\n

I think playing basketball as a kid got me into sneakers. Growing up, there were so many great shoes being made for basketball that I was forced to take notice. We played so much that I went through shoes pretty quickly, and in turn, I was always on the lookout for my next pair. It soon became habit to be up on the newest shoes coming out and my love for sneakers was cemented. Nike and Reebok marketing campaigns were part of it as well. They romanticized footwear and made it more than just something you bought for an activity. Shoes became something that defined you.<\/p>\n

How did you get started making customs?<\/strong><\/p>\n

I really wanted to be a shoe designer when I was young, but I didn?t know what college courses to take, which school to attend, or how to get into the industry. As an adult, I came across some Methamphibian Rayguns customs. Finding out that he made them himself opened my eyes to so many possibilities, and made me feel I could still ?design? shoes on a small scale. I looked up a tutorial he made and spent a bunch of money on paint and supplies. I ruined A LOT of shoes, but had fun the entire time.<\/p>\n

Which creation is your personal favorite?<\/strong><\/p>\n

Wow. I really don?t have one favorite. It changes from week to week. It could be the Magneto Air Force Ones today, the Graduation Dunks tomorrow, or the Hardwood Classic Supremes next week. I try to do bigger and better things each time out. So often, my next pair is my best pair.<\/p>\n

Nike Zoom Kobe VI "Venice Beach" by Emmanuelabor Customs<\/figcaption><\/figure>\n

Who have you done work for?<\/strong><\/p>\n

I?ve done shoes that have ended up in the hands of Carmelo Anthony, Joe Budden, Kanye West, Terrell Owens, Cam?Ron, and Juelz Santanna.<\/p>\n

Are your designs meant to be wearable or as a display piece?<\/strong><\/p>\n

Everything I make is meant to be worn. That?s the beauty of customized sneakers. They?re like mobile art that can be taken wherever the owner goes. Having them collect dust in a box would defeat the purpose. It would be a waste of all the time and effort that goes into making them.<\/p>\n

What?s your general design process?<\/strong><\/p>\n

It always starts with a theme and outlining what I want to convey. I very rarely mock up or Photoshop anything. It?s all just a mental list of concepts and things I want to touch on. Once I have the general idea, I gather my materials and get started. If it?s a deconstruction\/reconstruction, I take the base shoe apart, make my patterns and go from there. If it?s a paint job, I tape up the shoe if necessary, and mix my colors. I prep the shoes with acetone, and lay my base coats.<\/p>\n

Nike Dunk High "Graduation" by Emmanuelabor Customs<\/figcaption><\/figure>\n

How much time does a project typically take?<\/strong><\/p>\n

It depends on how motivated\/excited I am about a concept. It can range from four days to four weeks. Generally though, in most cases, it?s about ten days, with a majority of the work being done on Saturdays and Sundays. I believe I did the original Graduation dunks in three days! That has to be a record for me.<\/p>\n

What do you take inspiration from?<\/strong><\/p>\n

My inspirations vary, but are generally rooted in things I?m into. Stuff I grew up on like Star Wars or GI Joe, music I listen to like Kanye West, A Tribe Called Quest, or Raekwon, athletes I admire, or cities I?ve visited. Sometimes I want to alter an existing idea. I may like characteristics of a certain shoe, but prefer to see them on a different model.<\/p>\n

<\/p>\n

Nike Air Force 1 "Illmatic" & "Only Built 4 Cuban Linx" by Emmanuelabor Customs<\/figcaption><\/figure>\n

Where has customizing taken you so far?<\/strong><\/p>\n

I?ve had the chance to meet so many people I probably never would have. I?ve made decade long friendships through it. It?s taken me to cities that I doubt I would have ever seen in person. To be able to relate to people through the shoes I make is pretty awesome.<\/p>\n

Where are you hoping it leads?<\/strong><\/p>\n

I hope to someday have a shoe concept mass-produced. If not, a project with a major brand, (i.e. Nike x Stash, adidas x Jeremy Scott, or Reebok x Swizz Beats), then a shoe through my own brand. Guys like Methamphibian, SBTG, Remix da Kickz, and Sekure D have done shoes with brands, but no customizer has ever had their own sneaker brand.<\/p>\n

JBF customs x EmmanueLabor Nike Dunk Low "All-Star Game"<\/figcaption><\/figure>\n

What place do customs hold in the sneaker culture?<\/strong><\/p>\n

I feel like sneakers are a subculture, and customizing is a subculture within that. Part of why some sneaker heads are into rare, hard to find shoes, is because it sets them apart from other sneaker heads. They like to be unique. Some like conveying messages with their footwear choices, and some just want to look fresh. A customized sneaker can encompass all of that. It?s evident with brands making high-end models available to be customized like the Kobe VI or Jordan 2011 on NikeID, as well as the Bespoke program. More and more you see customs popping up at sneaker events, in the collections of well-respected sneaker collections, and on sneaker sites like this one.<\/p>\n

What advice would you give someone interested in customizing?<\/strong><\/p>\n

The best way to learn is to do. When I first started, I BUTCHERED a ton of shoes. Some people think I still butcher them. But I learned through trial and error. I did a ton of research, and learned from my mistakes. When I was painting exclusively, I found Meth?s tutorial and followed that until I found better paint options, and brushes that suited me. I joined message boards and built with other customizers. When I started recons, I took a pair of shoes apart just to see how they went back together. I jumped in with both feet, and didn?t give up until I got to where I wanted to be. I watched videos of shoes being made, and asked shoe repair shops a ton of questions. I went and got the knowledge.<\/p>\n

How can prospective clients contact you?<\/strong><\/p>\n

E-mail:<\/strong> contact@emanuelabor.com<\/a>
\nTwitter:<\/strong>
@emmanuelabor<\/a>
\nFacebook:<\/strong>
Emmanuelabor<\/a><\/p>\n

Click next to see more of Emmanuel’s work.<\/p>\n

<\/p>\n

Nike Air Penny 3 "Devastator" by Emmanuelabor Customs<\/figcaption><\/figure>\n
Nike Air Force 1 "Purple Tape" by Emmanuelabor Customs<\/figcaption><\/figure>\n
Nike Air Force 1 "Hardwood Classic Supreme" by Emmanuelabor Customs<\/figcaption><\/figure>\n
Nike Air Force 1 Low "Magneto" by Emmanuelabor Customs<\/figcaption><\/figure>\n
Emmanuel Labor x HEART of XXiV Nike Air Force 1 Custom<\/figcaption><\/figure>\n
Nike Zoom Kobe VI "Smog" by Emmanuelabor Customs<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

The man behind the “Magneto” Air Force 1s and “Venice Beach” Kobe VIs gets the spotlight.<\/p>\n","protected":false},"author":2415,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[618],"tags":[1225746],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"\nCustom Corner: Emmanuel Golden of Emmanuelabor Customs | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy Custom Corner: Emmanuel Golden of Emmanuelabor Customs shoes. 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