{"id":165677,"date":"2011-06-06T20:47:13","date_gmt":"2011-06-07T01:47:13","guid":{"rendered":"http:\/\/nicekicks.com\/?p=165677"},"modified":"2018-05-10T10:47:25","modified_gmt":"2018-05-10T14:47:25","slug":"footwear-flashback-kanye-rocks-atos-summer-jam-07","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/footwear-flashback-kanye-rocks-atos-summer-jam-07\/","title":{"rendered":"Footwear Flashback: Kanye Rocks Atos at Summer Jam &#8217;07"},"content":{"rendered":"<p>As Kanye wears and preps the possible release of his second Nike signature, the Nike Air Yeezy 2, we go back to a time when Yeezy was just a nickname and not a sneaker. 2007?s HOT 97 Summer Jam saw Ye shut it down with tracks off his upcoming <em>Graduation<\/em> album and also an epic beat battle with Swizz Beatz. West rocked the then-unknown <strong>Ato Matsumoto Cow Hide Boot<\/strong> in Red\/White. The sneaker sighting opened the floodgates for international high-end brands and was also presumed by some to be his rumored Nike collab. After months of not telling, the name of the shoes came out and sold for big bills overseas. The strapped sneaker will always be tied to Mr. West and the Summer Jam stage.<\/p>\n<p><strong>Who:<\/strong> Kanye West<br \/>\n<strong>Shoe:<\/strong> Ato Matsumoto Cow Hide Boot Red\/White<br \/>\n<strong>Event:<\/strong> HOT 97 Summer Jam<br \/>\n<strong>Date:<\/strong> June 3rd, 2007<\/p>\n<figure id=\"attachment_165682\" aria-describedby=\"caption-attachment-165682\" style=\"width: 396px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-165682\" class=\"wp-caption-text\">Kanye West in the Ato Matsumoto Cow Hide Boot Red\/White<\/figcaption><\/figure>\n<figure id=\"attachment_165681\" aria-describedby=\"caption-attachment-165681\" style=\"width: 396px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-165681\" class=\"wp-caption-text\">Kanye West in the Ato Matsumoto Cow Hide Boot Red\/White<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Yeezy does it. Check out this throwback sneaker sighting of Kanye at Summer Jam.<\/p>\n","protected":false},"author":2415,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1205455],"tags":[1225728,101,1206328],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Footwear Flashback: Kanye Rocks Atos at Summer Jam &#039;07 | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Where to buy Footwear Flashback: Kanye Rocks Atos at Summer Jam &#039;07 shoes. 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