{"id":1286051,"date":"2024-09-30T18:07:35","date_gmt":"2024-09-30T23:07:35","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1286051"},"modified":"2024-09-30T18:07:38","modified_gmt":"2024-09-30T23:07:38","slug":"kevin-durant-talks-nike-relationship-after-winning-isnt-for-everyone-ad-snub","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/kevin-durant-talks-nike-relationship-after-winning-isnt-for-everyone-ad-snub\/","title":{"rendered":"Kevin Durant Talks Nike Relationship, Nike KD 18 After “Winning Isn’t For Everyone” Ad Snub"},"content":{"rendered":"\n

Kevin Durant<\/a> had a busy off-season this summer. From becoming USA Basketball’s all-time leading scorer to winning a gold medal, the accolades continued to mount for KD. But, Durant and Nike<\/a> didn’t see eye-to-eye after the Suns forward was left off the brand’s “Winning Isn’t For Everyone” ad.<\/p>\n\n\n\n

Durant spoke about his relationship with Nike ahead of the Nike KD 18<\/a> during the 2024-2025 Phoenix Suns media day before the new season.<\/p>\n\n\n\n

“Everything’s on schedule, just like it always is,” Durant told Snkrs Day<\/em> during the press conference. “Sometimes you have a conversation like that as family and move on.” <\/p>\n\n\n\n

Nike\u2019s \u201cWinning Isn\u2019t For Everyone\u201d campaign<\/a> was made for the 2024 Paris Olympics, which included LeBron James<\/a>, Giannis Antetokounmpo<\/a>, Victor Wembanyama, A\u2019Ja Wilson<\/a>, Sha\u2019Carri Richardson, Sophia Smith, Kylian Mbapp\u00e9, and other elite Nike athletes participating in the Summer Games. However, Durant was not included, prompting him to ask the question: is Kevin Durant<\/a> a bad person?<\/p>\n\n\n

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Kevin Durant\u2019s Instagram Stories following his initial call out of Nike snubbing him from its Olympic commercial ? https:\/\/t.co\/6ifmxjB3y7<\/a> pic.twitter.com\/Lwn0bS8K7z<\/a><\/p>\n

— Snkrs Day (@snkrsday) July 19, 2024<\/a><\/p><\/blockquote>\n