{"id":1270616,"date":"2024-06-21T14:11:30","date_gmt":"2024-06-21T19:11:30","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1270616"},"modified":"2024-06-21T14:17:16","modified_gmt":"2024-06-21T19:17:16","slug":"adidas-football-sam-handy-interview-predator-f50","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/adidas-football-sam-handy-interview-predator-f50\/","title":{"rendered":"Sam Handy and adidas Football Are Just Getting Started"},"content":{"rendered":"\n
We spoke to adidas Football’s Senior Vice President of Design & Product about the reissue of the Predator and F50 lines, federation kits, and what more to expect from the Three Stripes. <\/h6>\n\n\n\n
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Adi Dassler, the visionary behind adidas<\/a>, revolutionized football with his design for the West German team’s boots during the 1954 FIFA World Cup final. Dubbed the “Miracle of Berne,” the game marked a historic win for Germany, defeating the heavily favored Hungarian team 3-2. <\/p>\n\n\n\n

Dassler’s innovation with the adidas Argentina boot by implementing removable studs made all the difference. The boots, lighter and more advanced than its predecessors, featured a blend of leather & synthetic materials, and the studs provided a crucial grip on the rain-soaked pitch during that final match. <\/p>\n\n\n\n

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Decades later, adidas Football continues to push the envelope of design and performance. From boots, kits, and match balls, the Three Stripes carries the ingenuity that Dassler embedded within the brand all those years ago. <\/p>\n\n\n\n

And there’s no better time for adidas to flex its Stripes. <\/p>\n\n\n\n

Our love for the sport motivates our lust to win. <\/p>Sam Handy, adidas Football SVP of Design & Product<\/cite><\/blockquote><\/figure>\n\n\n\n

70 years after the legendary World Cup Final, two of the biggest international tournaments are taking place this summer with the UEFA European Championship and CONMEBOL Cope Am\u00e9rica taking over the hemispheres. <\/p>\n\n\n\n

But most importantly, soccer\/football\/f\u00fatbol<\/em> is at the nexus of sports, pop culture, and streetwear with the Three Stripes leading the charge by banking on its heritage to propel the beautiful game into the future. <\/p>\n\n\n

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A post shared by Snkrs Day (@snkrsday)<\/a><\/p>\n<\/div>\n<\/blockquote>\n