{"id":1269523,"date":"2024-06-14T11:49:01","date_gmt":"2024-06-14T16:49:01","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1269523"},"modified":"2024-06-14T12:01:58","modified_gmt":"2024-06-14T17:01:58","slug":"nike-exec-shares-story-of-how-he-rose-above-barriers","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/nike-exec-shares-story-of-how-he-rose-above-barriers\/","title":{"rendered":"Nike Exec Shares Story of How He Rose Above Barriers"},"content":{"rendered":"\n

Before landing his dream job, the sportswear brand EVP was sleeping in his car and other places.<\/em><\/p>\n\n\n\n

He holds one of the top roles at the top sportswear brand in the world. But, there was a time when this Nike<\/a> exec was barely making ends meet. <\/p>\n\n\n\n

Before starting his 18-plus-year tenure at the company<\/a>, EVP and Chief Communication Officer Kejuan Wilkins<\/a><\/strong> shared his story while giving the commencement speech at the University of Michigan\u2019s School of Kinesiology.<\/p>\n\n\n\n

The Michigan native told the graduates about how he was hired as an intern for the Tampa Bay Buccaneers<\/a> shortly after he graduated the university and drove down to Florida with $40 in his sister\u2019s 1984 Oldsmobile Cutlass with damaged doors back in 1998.\u00a0<\/p>\n\n\n\n

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I learned over time that each experience\u2014positive or negative\u2014is a step toward achieving your goal.<\/p>\nKeJuan Wilkins<\/cite><\/blockquote>\n\n\n\n

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KeJuan Wilkins – Nike EVP and Chief Communication Officer<\/figcaption><\/figure>\n\n\n\n

\u201cI ended up sleeping a lot of nights in my that sad little beater car,\u201d Wilkins recalled of his post-graduate life trying to follow his passion of having a career in sports. He added that he would also spend nights sleeping in the trailers the franchise kept for the media team and on chairs in the players\u2019 lounge. \u201cI lived on the leftover team food that Coach Dungy encouraged me to take home. Eventually, the person who was responsible for helping new players on the team get settled into the city found out I didn\u2019t have <\/em>a home.\u201d<\/p>\n\n\n\n

The Bucs eventually assisted in helping Wilkins find an apartment without having to pay a security deposit for $425 a month, but his intern stipend was only $400 a month, which caused him to live well beyond his means.<\/p>\n\n\n\n

\u201cBetween the overdue rent, the always-empty gas tank, the homesickness, the homelessness, and the disappointing Bucs season, life was nothing like I\u2019d pictured,\u201d he told the graduates.<\/p>\n\n\n\n

Still, Wilkins was able to persevere, learn from those hard times, and find his way to more meaningful jobs in the industry. After quitting the Bucs, he found his way to the Detroit Lions, Detroit Pistons, New York Knicks before finally landing at Nike.<\/p>\n\n\n\n

\u201cI learned over time that each experience\u2014positive or negative\u2014is a step toward achieving your goal,\u201d Wilkins told the graduates. \u201cSo, I continued to learn, fail, and grow\u2014and today I have a dream job at Nike that I never could have imagined for myself when I was starting out.\u201d<\/p>\n\n\n\n

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