{"id":1254747,"date":"2024-02-19T17:36:15","date_gmt":"2024-02-19T23:36:15","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1254747"},"modified":"2024-02-19T17:36:43","modified_gmt":"2024-02-19T23:36:43","slug":"nike-ceo-john-donahoe-announces-layoffs","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/nike-ceo-john-donahoe-announces-layoffs\/","title":{"rendered":"Nike Lays Off 2% of Workforce"},"content":{"rendered":"\n<p><a href=\"\/nike\">Nike<\/a> CEO John Donahoe announced on February 15 that the brand would be undergoing layoffs, as originally reported by <a href=\"https:\/\/www.complex.com\/sneakers\/a\/brandon-richard\/nike-ceo-announces-job-cuts-february-2024\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><em>Complex<\/em><\/a>. <\/p>\n\n\n\n<p>In the internal email obtained by <em>Complex<\/em>, Donahoe cites that Nike is not performing at its best and that the job cuts will help in the brand&#8217;s longterm goals of performing at the highest level in its marquee categories: innovation, running, women&#8217;s and Jordan Brand. <\/p>\n\n\n\n<p>&#8220;While interest in sport, health, wellness and comfort has never been stronger, we are in a highly competitive industry where speed and end-to-end execution is critical to win,&#8221; Donahoe said in the e-mail. &#8220;To compete, we must edit, shift and divest less critical work to create greater focus and capacity for what matters most.&#8221;<\/p>\n\n\n\n<p>The email goes on to say the following:<\/p>\n\n\n\n<p>&#8220;This is a painful reality and not one that I take lightly,&#8221; the e-mail reads. &#8220;We are not currently performing at our best, and I ultimately hold myself and my leadership team accountable. That said, I have never been more confident in our leadership and team to drive the clarity and teamwork required to win.&#8221;<\/p>\n\n\n\n<p>The layoffs began as early as Friday, February 16.<\/p>\n\n\n\n<p>Those affected will be offered packages of financial, healthcare and outplacement support services. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>Stay tuned to <a href=\"http:\/\/instagram.com\/nicekicks\">Snkrs Day<\/a> on Instagram and the <a href=\"\/sneaker-release-dates\">sneaker release dates<\/a> page to stay on top of the latest new and drops. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nike CEO John Donahoe announced on February 15 that the brand would be undergoing layoffs, as originally reported by Complex.&hellip;<\/p>\n","protected":false},"author":328301,"featured_media":1254748,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1224791],"tags":[],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nike CEO John Donahoe Announces Layoffs | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Nike CEO John Donahoe announced on February 15 that the company would undergo layoffs. 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