{"id":1232625,"date":"2023-07-07T08:00:00","date_gmt":"2023-07-07T13:00:00","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1232625"},"modified":"2023-09-05T17:31:24","modified_gmt":"2023-09-05T22:31:24","slug":"nike-ny-vs-ny-new-york-basketball-culture","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/nike-ny-vs-ny-new-york-basketball-culture\/","title":{"rendered":"Nike\u2019s NYvsNY is an Extension of New York\u2019s Basketball Culture"},"content":{"rendered":"\n

Basketball started in the late 1800s thanks to James Naismith. Since its inception in Massachusetts, the sport has blossomed into a multicultural, multinational phenomenon that has evolved into a unique culture.<\/p>\n\n\n\n

Much like sneakers, basketball’s cultural birthplace can be traced back to New York. Basketball legends like Julius Erving, also known as Dr. J, Kareem Abdul-Jabbar, and Kobe Bryant, have graced the outdoor courts of New York, from the iconic Rucker Park to West 4th Street.<\/p>\n\n\n\n

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In a bid to further promote the sport, Nike<\/strong><\/a> launched its NYvsNY basketball tournament in 2017. The mission was to unify the city through competition, with participants representing their respective neighborhoods in the city’s finest parks.<\/p>\n\n\n\n

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The fifth and most recent edition of Nike’s NYvsNY tournament tipped off in late June, with the championship taking place on August 12 at Rucker Park for both the girls’ and boys’ teams.<\/p>\n\n\n\n

To celebrate the latest tournament, Nike introduced a hybrid performance and lifestyle NYvsNY collection, featuring the Nike GT Cut 2 and the all-new Nike KD 16, paying homage to Kevin Durant’s days playing on New York’s outdoor courts during the Entertainer’s Basketball Classic on separate occasions. <\/p>\n\n\n\n

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Additionally, Nike’s collection included the Nike Terminator Low, a heritage hoops shoe that has been a staple in lifestyle and streetwear for the brand since early this year.<\/p>\n\n\n

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A post shared by Snkrs Day (@snkrsday)<\/a><\/p>\n<\/div>\n<\/blockquote>\n