{"id":1194269,"date":"2023-02-16T17:48:56","date_gmt":"2023-02-16T23:48:56","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1194269"},"modified":"2023-02-16T17:53:36","modified_gmt":"2023-02-16T23:53:36","slug":"george-gervin-suing-ralph-lauren-nil","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/george-gervin-suing-ralph-lauren-nil\/","title":{"rendered":"NBA Legend George Gervin is Suing Ralph Lauren for Allegedly Using His Name and Likeness Without Permission"},"content":{"rendered":"\n
(Lead image by Randy Belice. Credit: NBAE\/Getty Images<\/em>)<\/p>\n\n\n\n NBA legend and Spurs Hall-of-Famer George “Iceman” Gervin is suing Ralph Lauren for $2 million after the designer allegedly used Gervin’s name, image, and likeness without permission. According to Bloomberg Law<\/a><\/em>, Gervin claims that Ralph Lauren’s \u201cGervin Mid\u201d basketball sneakers exploit the athlete’s NIL rights as the designer’s namesake label profited off his commercially valuable identity without Gervin’s consent.<\/p>\n\n\n\n Gervin played for the NBA from 1972 to 1986. In 1973, the Nike Blazer was released for the first time ever and Gervin was the select athlete to debut the sneaker on-court. In the lawsuit, Gervin claims that the “Gervin Mid” is a rip-off of the Nike Blazer<\/a> sneaker, the model that is famously associated with the basketball player.<\/p>\n\n\n\n With this in mind, Gervin and legal team have accused Ralph Lauren of profiting off the iconic moment in sneaker and basketball history, as well as Gervin’s own career. The lawsuit goes on to say, “It is no wonder, then, that Ralph Lauren would seek to exploit Mr. Gervin\u2019s fame and generate interest in its own model evocative of the Blazer.”<\/p>\n\n\n\n