{"id":1184248,"date":"2023-01-11T00:44:31","date_gmt":"2023-01-11T06:44:31","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1184248"},"modified":"2023-01-11T00:44:36","modified_gmt":"2023-01-11T06:44:36","slug":"authentic-brands-group-allen-iverson-partnership","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/authentic-brands-group-allen-iverson-partnership\/","title":{"rendered":"Authentic Brands Group to Partner & Expand Allen Iverson’s Brand"},"content":{"rendered":"\n

Allen Iverson<\/a>‘s legacy continues to grow.<\/p>\n\n\n\n

Authentic Brands Group<\/a> (ABG), which recently acquired Reebok<\/a>, has announced a partnership with the iconic point guard & cultural savant. <\/p>\n\n\n\n

\"Authentic
Authentic Brands Group announces partnership with Allen Iverson (Image via @garyland<\/a>\/Instagram)<\/figcaption><\/figure>\n\n\n\n

The partnership will have ABG focused on the growth of Iverson’s\u00a0entertainment business,\u00a0securing new\u00a0endorsements,\u00a0and strategic\u00a0partnerships, as well as\u00a0consumer products that reflect AI’s dynamic & authentic self. \u00a0<\/p>\n\n\n\n

\n

Authentic and I share a commitment to being number one and accepting nothing less. <\/p>\n\n\n\n

Our shared values and their relentless drive to disrupt the branding industry make Authentic the ideal partner to take my brand to the next level.<\/p>\nAllen Iverson<\/cite><\/blockquote>\n\n\n\n

The newly formed ABG partnership with Iverson isn’t an acquisition but rather an expansion of Iverson’s brand through products, programs, and more. <\/p>\n\n\n\n

\n

Allen is a Hall of Famer and one of the most recognizable basketball players of all time. A trailblazer both on and off the court, Allen paved the way for professional athletes today and we see significant opportunities to build on that success.\u201d<\/p>\nMarc Rosen, President, Entertainment, Authentic<\/cite><\/blockquote>\n\n\n\n

Keep it locked on Snkrs Day<\/a> and the sneaker release dates<\/a> page to stay on top of the latest. news and drops. <\/p>\n","protected":false},"excerpt":{"rendered":"

Allen Iverson‘s legacy continues to grow. Authentic Brands Group (ABG), which recently acquired Reebok, has announced a partnership with the…<\/p>\n","protected":false},"author":328301,"featured_media":1184252,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[1404],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"\nAuthentic Brands Group Partners with Allen Iverson | Snkrs Day<\/title>\n<meta name=\"description\" content=\"Authentic Brands Group, Reebok's parent company, has announced a partnership with Allen Iverson. 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