{"id":1025526,"date":"2021-12-17T09:51:20","date_gmt":"2021-12-17T15:51:20","guid":{"rendered":"https:\/\/www.snkrsday.com\/?p=1025526"},"modified":"2021-12-17T09:51:26","modified_gmt":"2021-12-17T15:51:26","slug":"adidas-originals-announces-expansion-into-the-metaverse","status":"publish","type":"post","link":"https:\/\/www.snkrsday.com\/adidas-originals-announces-expansion-into-the-metaverse\/","title":{"rendered":"adidas Originals Announces Expansion Into The Metaverse"},"content":{"rendered":"\n<p><strong><a href=\"\/adidas\/\" target=\"_blank\" rel=\"noreferrer noopener\">adidas Originals<\/a><\/strong> has announced its foray into the metaverse with their first NFT drop <strong>&#8220;Into the Metaverse&#8221;<\/strong>, teaming up and inspired by icons of the NFT community.<\/p>\n\n\n\n<p>Created with NFT pioneers Bored Ape Yacht Club, gmoney, and the team behind PUNKS Comic, the NFT will provide access to virtual wearables for the blockchain-based gaming world, The Sandbox, plus physical products as well. adidas has also purchased a Bored Ape Yacht Club NFT named Indigo Herz.<\/p>\n\n\n\n<p>adidas Confirmed members were given the chance to redeem a <a href=\"https:\/\/www.snkrsday.com\/adidas-steps-into-the-metaverse-with-paop-launch\/\" target=\"_blank\" rel=\"noreferrer noopener\">POAP<\/a> (Proof of Attendance Protocol) NFT status badge a few weeks ago which commemorated their presence at the start of adidas&#8217; Metaverse journey.<\/p>\n\n\n\n<p>The four-way collaboration was then celebrated in both digital and physical versions of PUNKS Comic Issue 2, featuring Indigo Herz, gmoney, and CryptoPunk Courtney styled in the collection; all available physically to owners of the NFT.<\/p>\n\n\n\n<p>\u201cAs part of our ambition to celebrate ideas that are defining a new age of originality, we&#8217;ve landed at the forefront of creativity, which is the open Metaverse,\u201d said Vice President of adidas Originals Marketing and Communications Erika Wykes-Sneyd. \u201cIt&#8217;s a natural place for adidas Originals to enter: a wild world where possibilities are truly limitless and where anyone can express and be rewarded for their most original ideas.\u201d<\/p>\n\n\n\n<p>The NFTs are on sale on December 17th at <a href=\"https:\/\/www.adidas.com\/us\/metaverse\" target=\"_blank\" rel=\"noreferrer noopener\">adidas.com\/metaverse<\/a> and will cost 0.2 ETH. Digital and physical wearables will be available for Into the Metaverse NFT owners in 2022.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"750\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" src=\"https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02-750x750.jpg\" alt=\"\" data-id=\"1025528\" data-full-url=\"https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02.jpg\" data-link=\"https:\/\/www.snkrsday.com\/?attachment_id=1025528\" class=\"wp-image-1025528\" srcset=\"https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02-750x750.jpg 750w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02-500x500.jpg 500w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02-275x275.jpg 275w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02-768x768.jpg 768w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02-200x200.jpg 200w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-02.jpg 1080w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"750\" onerror=\"this.src='https:\/\/www.snkrsday.com\/files\/2023\/12\/404-dead-image.jpg'\" src=\"https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03-750x750.jpg\" alt=\"\" data-id=\"1025529\" data-full-url=\"https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03.jpg\" data-link=\"https:\/\/www.snkrsday.com\/?attachment_id=1025529\" class=\"wp-image-1025529\" srcset=\"https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03-750x750.jpg 750w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03-500x500.jpg 500w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03-275x275.jpg 275w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03-768x768.jpg 768w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03-200x200.jpg 200w, https:\/\/www.snkrsday.com\/files\/2021\/12\/adidas-Into-the-Metaverse-NFT-Collection-03.jpg 1080w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/li><\/ul><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>adidas Originals has announced its foray into the metaverse with their first NFT drop &#8220;Into the Metaverse&#8221;, teaming up and&hellip;<\/p>\n","protected":false},"author":328352,"featured_media":1025527,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19,1257017,2],"tags":[],"cultivate_rss":[],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>adidas Originals Announces Expansion Into The Metaverse | Snkrs Day<\/title>\n<meta name=\"description\" content=\"adidas is entering the metaverse and NFT space in conjunction with the biggest names in the space. 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