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It has never been more important to become politically and historically aware. Combining a classic silhouette with the above sentiment, Reebok’s new First Pitch Platform looks to unveil their new Reebok Club C “Vote.”

Reebok’s latest Club C iteration revolves around the foundational aspect of choice. Inspired by our right to vote, the sneaker hopes to bring light to the various injustices present and promote humanity and equality.

Unique to Reebok’s First Pitch Platform, the sneaker must sell at least 500 pairs before it undergoes manufacturing. Starting at $1, each purchase will add another $1 to its price until it hits the $90 retail price target. If the demand is reached, the sneaker is expected to ship in 9 weeks. Otherwise, the design will be discarded and new designs will be created.

The Reebok Club C “Vote” goes live at 12 AM EST on August 20th at firstpitch.reebok.com. Stay tuned at Snkrs Day for more from Reebok and its revolutionary First Pitch platform.

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