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PUMA is changing the digital shopping landscape.
Not only has the brand announced the PUMA App but alongside has enhanced the digital shopping experience with its innovations.
Through the PUMA App, customers can virtually try on products before they buy, see what the products look like in sophisticated 3D animations, and make purchases in an efficient and secure checkout process. The application also includes access to PUMA’s product drop calendar where shoppers can set reminders for regional launches for a more personalized brand experience.
Building on PUMA’s continued North American momentum, we’re excited to bring the mobile shopping experience to this growing and increasingly important market.
Our team is constantly innovating and looking for ways to bring engaging brand experiences to our customers. As the global ecosystem becomes even more mobily-driven, brands need to shift along with it.
The PUMA App is the premier platform for interactive shopping and brand immersion and I’m thrilled to celebrate this next growth path for the company.
Bob Philion, President and CEO of PUMA North America
North American consumers can download the PUMA App for free on Apple iPhone and Google Android app stores. The PUMA App will continue to roll out to additional global regions later in 2022.
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