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Joe Freshgoods and New Balance have another collection, this time with the New Balance 990v4.

The upcoming Joe Freshgoods x New Balance 990v4 “1998” collection draws inspiration from Hype Williams’ 1998 film, Belly. The film, which featured Nas, DMX, Method Man and others, is widely recognized for its opening scene in New York’s Tunnel night club with a captivating blue hue.

The collection includes three colorways with the “Intro,” “Outro” and “Keisha Blue” iterations — all paying homage to the cult-classic film.

The Joe Freshgoods x New Balance 990v4 “Keisha Blue” is tied back to the film’s opening scene with its predominantly monochromatic look with light blue laces, reminiscent of the eyes in the Belly scene. A buttery suede upper with a mesh base and leather overlays complete the design.

A release date for the Joe Freshgoods x New Balance 990v4 “Keisha Blue” has not been announced. However, we expect all three pairs to release for $220 in the upcoming weeks at JoeFreshgoods.com, his Every Now & Then boutique and select retailers. The pairs could release at NewBalance.com as well.

Keep it locked on Snkrs Day on Instagram and the New Balance release dates page to stay in top of the latest news and drops.

Joe Freshgoods x New Balance 990v4 “Keisha Blue”

Colorway: Blue/Light Blue/Black
Release Date: 2023
Price: TBD

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